POM Wonderful is kicking off the 2021 California pomegranate season with its largest digital marketing campaign to raise brand awareness and continue to drive category growth. Unveiled in the campaign is new branding for POM Wonderful Pomegranate Fresh Arils, the No. 1 aril brand in total sales, brand awareness and velocity in the U.S. Previously known […]
Category: Produce News
SEPC Announces Southern Exposure’s Lineup For 2022
The Southeast Produce Council has announced its speakers for the upcoming Southern Exposure: The Marvel of Produce, set to take place March 3-5. Premiering at the Swan & Dolphin Resort in Orlando, Florida, this year’s conference will be themed to celebrate the next generation of superheroes within the produce industry. The following guest speakers have […]
Mann Packing Co. Introduces Nourish Bowls Sauté Style Veggie Meals
Mann Packing Co. Inc., a subsidiary of Del Monte Fresh Produce N.A. Inc. and one of the largest suppliers of packaged vegetables in North America, has launched its Nourish Bowls Sauté Style Veggie Meals, a blend of fresh vegetables, grains and plant-based protein. Packaged in individual bowls, Nourish Bowls Sauté Style Veggie Meals are quick and warm […]
Wholesum Expands, Brings New Efficiencies To Nogales, AZ Warehouse
Wholesum, Fair Trade Certified growers and shippers of organic fresh produce, has completed a major expansion of its distribution center in Nogales, Arizona. “As the demand for responsibly grown organic produce continues to grow, it is important for us to increase storage capacity and bring new efficiencies to the company’s distribution capabilities,” stated Ricardo Crisantes, […]
Fresh Del Monte Raising Prices In Response To Inflationary Market
Miami, Florida-based Fresh Del Monte Produce Inc. has announced to customers it is raising prices on bananas (including organics and plantains), pineapples and fresh-cut fruit, effective Nov. 1. The move comes in response to unprecedented market conditions and inflationary pressures being felt across all industries, affecting Fresh Del Monte particularly as it relates to production […]
Sales Of Gold Potatoes Continue To Increase
New data shows volume sales of fresh gold potatoes outpacing sales of reds, russets and whites. This news comes as growers continue to provide a promising outlook for the harvest of their yellow-flesh varieties. Volume sales (in terms of pounds) of fresh gold potatoes increased 3.3 percent during the 52-week period ending Oct. 23, according […]
Avocados From Mexico, Brees Partner To ‘Get In The Guac Zone’
Irving, Texas-based Avocados From Mexico is kicking off a new national shopper marketing campaign featuring former New Orleans star quarterback and football legend Drew Brees to get fans ready for the ultimate “Guac Zone.” The promotion has a grand prize of a $100,000 Smart Home Makeover. Retailers are encouraged to sign up to receive free Big Game celebrity, attention-getting […]
Fresh Del Monte Further Commits To Sustainable Agriculture Practices
Miami, Florida-based Fresh Del Monte Produce Inc., a vertically integrated producer, distributor and marketer of fresh and fresh-cut fruits and vegetables, has announced its participation at this year’s World Biodiversity Summit, occurring alongside the United Nations Climate Change Conference (COP26) and the Convention on Biological Diversity (COP15). Hans Sauter, Fresh Del Monte’s chief sustainability officer, […]
