The California Avocado Commission is extending its advertising campaign – “the best avocados have California in them.” This season’s ads feature visuals that point to the “CA” in the middle of the word “avocados,” and audio and other ads that call out the play on words in their tag lines. Consumer media is targeted to […]
Category: Produce News
Posted inPackaging News, Produce News, Southwest
MountainKing Introduces 3-Pound Mesh Bags For Potatoes
Houston, Texas-based MountainKing has introduced new, 3-pound mesh bags of its baby-sized red and gold potatoes designed to generate a higher ring for retail grocers while providing shoppers with a larger, yet still manageable product size for summer cook outs, potato salads and other dishes associated with the season. “It’s well documented that small potatoes […]
Posted inProduce News, Executive News, Midwest
Revol Greens Adds Key Leadership Roles
Owatonna, Minnesota-based Revol Greens has hired Kathy Flores as chief of staff and Amanda Crews as VP of people (human resources). Both bring decades of experience and proven results to the company. “I admire their impressive backgrounds and the impact they will make within our rapidly growing organization,” said Michael Wainscott, Revol Greens CEO. “We’ve hand-selected […]
Posted inPublix Super Markets, Produce News, Southeast, Sustainability News
Publix Donates 50M Pounds Of Produce From Farmers To Food Banks
Lakeland, Florida-based Publix has donated more than 50 million pounds of produce as part of its initiative to support farmers and food banks in the Southeast. Launched in response to farmers being forced to discard produce they could no longer sell due to the COVID-19 pandemic, Publix began purchasing produce directly from impacted farmers and donating […]
Posted inProduce News, Executive News, Southeast
Florida’s Natural Growers Names Groom As CEO
Florida’s Natural Growers has promoted Christopher Groom as the company’s incoming CEO, effective Jan. 1, 2023. Groom, the current COO of Florida’s Natural Growers, will succeed Robert Behr as CEO. In this role, Groom will work closely with the Florida’s Natural management staff and board of directors to uphold the cooperative’s long-standing legacy in Florida citrus. Since 2011, Groom has been instrumental […]
Posted inHealth & Wellness, Amazon Fresh, Beverage News, National, Produce News, Whole Foods
Presence Unveils Key Trends, Predictions For Consumers In 2022
In the past few years, there’s been a shift as consumers have become more focused on better-for-you products and prioritizing their health and wellness needs. They are also better informed today than ever before. People have become more conscious of the way they shop, consume and dispose of everyday items. “The new generation of consumers […]
Posted inProduce News, Albertsons, National
Gotham Greens Expanding In Key Growth Markets Across U.S.
New York, New York-based Gotham Greens, a Certified B Corporation and indoor farming pioneer that operates one of the largest networks of high-tech hydroponic greenhouses in North America, will double the size of its greenhouse capacity from 600,000 square feet to more than 1.2 million square feet in 2022. Development is currently underway for new greenhouse […]
Posted inPackaging News, Produce News, West
Wild About Sprouts Introduces New Packaging Labels
Sacramento, California-based Rä Foods and its brand, Wild About Sprouts, has created new packaging labels that highlight each variety option to attract attention to the packaging on the shelf and to the entire category section. The company has also announced new expansion into additional Kroger divisions across the country as well as its introduction into Meijer […]