With the first crop of OhioRed tomatoes to be picked in late February, NatureFresh Farms says it has broken ground on Phase II of its Delta, Ohio, greenhouse facility. Like Phase I that was completed in late November 2015, Phase II will be 15.30 acres in size. It will be completed this summer. “The support […]
Category: Produce News
NMSU Researchers Work To Increase Produce Sales In Grocery Stores
by Terrie Ellerbee/associate editor New Mexico State University College of Business marketing professors Collin Payne and Mihai Niculescu have been looking for ways to encourage shoppers to spend more of their food dollars on fresh produce. They are co-directors of NMSU’s Consumer Behavior Laboratory, which is equipped with eye-tracking software, a virtual grocery store and […]
Pear Bureau Northwest Launches Redesigned Trade Website
On behalf of nearly 1,600 growers of Northwest pears, Pear Bureau Northwest has introduced a redesigned trade website focused on “the business of pears.” Providing pear category resources from crop information to training and marketing support, this mobile- and tablet-ready website provides a localized tool kit for growing pear category sales. “We have conducted a […]
Report: Q3 Sales Of ‘eat brighter!’-Branded Products Up Among 78% Of Suppliers
Results from a recent survey administered by Produce Marketing Association’s (PMA) Research Center show eat brighter! growing in presence, with 78 percent of suppliers reporting an increase in sales of products branded with eat brighter! during the third quarter of 2015. The study also finds increased activity over this period among grower-shippers and promotional boards […]
Disney Is Using ‘The Force’ For Good
by Terrie Ellerbee/associate editor Since 2006, the goodies in Walt Disney Co. parks haven’t been as fatty, sweet or salty as they once were. That’s when the company updated its nutritional standards. The better-for-you change became no less than a guiding force for the organization, said John King, VP of licensing, consumables and Disney consumer […]
Meijer, Masterpiece Flower Co. Enjoy 50-Year Partnership In Michigan
Thanks to its longstanding partnership with a Michigan grower, Meijer is continuing its tradition of supplying each of its 223 stores across the Midwest with locally-grown poinsettias this holiday season—enough to fill about eight football fields. But the partnership with Masterpiece Flower Co. has also allowed the Byron Center, Mich.-based grower to expand its own […]
December Marks National Pear Month And Peak Season
The U.S. Department of Agriculture has officially declared December as National Pear Month, a time to celebrate the abundance and variety of USA Pears, now at their peak and available nationwide. Pears can star in festive appetizers and holiday feasts, gifted fresh, preserved as jam or chutney, and as portable, healthy snacks throughout this active […]
PMA’s Silbermann Announces Plans To Retire, Burns Will Take Over
Bryan Silbermann, the longtime leader of the Produce Marketing Association (PMA), plans to retire as CEO on Jan. 31, 2017. Current PMA President Cathy Burns will succeed Silbermann, a move that was approved in late 2013 by PMA’s executive committee. In an emailed letter to PMA members Tuesday, Silbermann said that, starting Jan. 1, 2016, […]
