Produce Marketing Association will cap off this year’s Virtual Town Hall Series with a candid conversation featuring Bruce Taylor of Taylor Farms and John Anderson of The Oppenheimer Group. PMA CEO Cathy Burns will host this fireside chat, providing a forum for all three leaders to share their insights and perspectives on 2020 and how […]
Category: Produce News
Mastronardi Produce To Open New Omnichannel DC In Laredo, Texas
Mastronardi Produce, a greenhouse pioneer that sells and markets fresh fruits and vegetables under the Sunset brand, has announced the opening of a new 185,000-square-foot facility in Laredo, Texas, near its current distribution center. Customized to the company’s needs, the warehouse was designed to efficiently provide pick-and-pack operations in support of the ever-increasing demand for Sunset-branded fruits and […]
Del Monte Fresh Produce Expands Sales Of Pink Pineapple, Pinkglow
Del Monte Fresh Produce N.A., a North American marketers and distributor of high-quality fresh and fresh-cut fruit and vegetables, will expand its exclusive Pinkglow Pineapple to select retailers in limited markets throughout the U.S. The Pinkglow Pineapple is a novel pineapple with a pink interior, uniquely grown by Coral Gables, Florida-based Fresh Del Monte and now available in new […]
Consumer Demand Leads Zespri To Plan Year-Round Supply Of Kiwifruit
Since the launch of Zespri’s SunGold Kiwifruit into the American market six years ago, demand has made it one of the fastest growing fruits in the fruit bowl. A combination of creative sampling, a new vertically designed package and an effective consumer campaign has contributed to a sales increase of more than 31 percent in […]
America’s Love Of Avocados Drives Economic Growth
According to a new economic contribution analysis from Texas A&M University, the imports of Mexican Hass avocados have made substantial contributions to the U.S. economy during the 2019-2020 growing season. In this timeframe, more than 2.1 billion pounds of avocados were imported into the U.S. from the Mexican state of Michoacán – fueling consumers’ love of […]
United Fresh Releases Fall 2020 Fresh Insights For Foodservice
The fall 2020 issue of United Fresh’s Fresh Insights for Foodservice is now available. Sponsored by Produce Alliance, this quarterly report highlights on-trend foodservice applications for fresh produce in restaurants, at retail, in meal kits and more. “The ongoing pandemic continues to create challenges for foodservice operators and supplier partners and pivoting to meet the […]
Kalera Welcomes Gasiorowski As New Chief Human Resources Officer
Orlando, Florida-based Kalera, one of the fastest growing vertical farming companies in the United States, has named Keri Gasiorowski as the company’s new chief human resources officer. This news comes as Kalera announces new locations across the United States, giving grocers, restaurants, theme parks, airports and other businesses throughout the country reliable access to clean, […]
Wonderful Halos Kicks Off Season With New Marketing Campaign
Los Angeles-based Wonderful Halos welcomes its 2020 crop season with a new integrated marketing campaign that draws upon Halos’ consistent quality and sweet taste. The brand’s marketing plans include a regionally geo-targeted social media campaign, new point-of-sale (POS) bin bases and a robust PR program. Driven by extensive consumer taste research, the new campaign is […]
