Cumberland Farms, a convenience and gasoline retailer headquartered in Westborough, Massachusetts, is celebrating its 80th anniversary by launching an exclusive line of Birthday Blast treats. The newest products in the brand’s growing line of private-label offerings include Birthday Blast Premium Cookie Bites, Whoopie Pie, Premium Chocolate Bars and Ice Cream. Each treat is a twist on classic birthday celebration flavors with a […]
Category: Private Label Brands
Raley’s Relaunches Private Label Lines With Greater Transparency
Raley’s is revamping its entire private label program, including the Raley’s, Raley’s Purely Made and Nob Hill Trading Co. brands. The relaunch includes a major expansion of the Purely Made brand, featuring additional standards and products for clean, affordable eating. “The Raley’s brand is high-quality products at a value,” says the company. “Raley’s Purely Made […]
Chicago-Area Meat Company Patriarch Miniat Has Died
Mr. Ronald M. Miniat, chairman emeritus of The Miniat Family of Cos., died on Dec. 20, 2018, at the age of 89. After graduating from St. Joseph’s College and serving in the U.S. Army, Mr. Miniat joined the family business in the early 1950s, working alongside his brother, Eddie, and his father, Ed Sr., when […]
PLMA’s Sharoff: Private Label Trade Show Exceeded Expectations
The Private Label Manufacturers Association (PLMA) held its annual Private Label Trade Show in Chicago, Illinois, Nov. 11-13. Brian Sharoff, PLMA president, spoke to The Shelby Report at the show, which, once again, exceeded his expectations, he said. “In terms of attendance, number of exhibitors (the show) is very, very good this year,” he said. […]
Albertsons Cos.’ Signature Reserve Line Enters New Categories
Albertsons Cos. has expanded Signature Reserve, its exclusive new top-shelf label, into a host of new categories. “Signature Reserve inspires delicious discovery with extraordinary and expertly sourced flavors and ingredients,” said Geoff White, president of Albertsons Cos. Own Brands. “I personally experienced this with our Tomato, Porcini and Black Truffle Pasta Sauce. It instantly became […]
Aldi Never Any! Meats Receive The Good Housekeeping Seal
The entire lineup of products under the Aldi-exclusive brand of meats, Never Any!, has earned the Good Housekeeping Seal, a symbol of quality assurance and consumer protection since 1909. All meats in the Never Any! line are certified by the USDA as raised antibiotic-free, with no added hormones or steroids, and no animal byproducts (vegetarian fed). “The Aldi Never […]
PLMA Honors 53 Products With 2018 Salute To Excellence Awards
Grocery retailers across the country are turning to innovative store brands products to attract loyal shoppers as competition heats up between brick-and-mortar and online retailers, says the Private Label Manufacturers Association (PLMA). “Gone are the days when supermarkets offered only commodity products that imitated national brands,” the organization adds. This trend is evident in PLMA’s […]
Kroger Clothing Line Heads To Stores Nationwide
The Kroger Co.’s new style brand, Dip, is rolling out nationwide to 300 Fred Meyer and Marketplace format stores. “Dip creates a new experience for our customers, focusing on a thoughtfully designed and curated collection that is simple, stylish and affordable,” said Christina Groth, Kroger’s VP of general merchandise. “During the product development process, we were intentional […]
