Posted in, Center Store, New Products, Southwest

Hostess Rolls Out New Chocolate Creme Twinkies

Irving, Texas-based Hostess is giving consumers another way to celebrate Valentine’s Day this year with the launch of new Chocolate Creme Twinkies. Following a special limited-edition offering of the treat last spring, the golden cakes’ signature creme filling is getting a chocolate-y makeover just in time for the sweetest holiday of the year—and the flavor […]

Posted in, National, New Products

‘The Biggest Loser’ Plans To Win Big With Fruits, Vegetables

“The Biggest Loser” brand will debut this fall in produce departments nationwide, thanks to a multi-year licensing agreement between Giraffe Interactive and NBCUniversal Television Consumer Products Group. The goal of the agreement is to create promotional programs that leverage the power of The Biggest Loser as a lifestyle brand to promote the increased sale of […]

Posted in, Midwest, New Products, Perishables, Southwest, West

Better Whey of Life Launches New Whey-Infused Greek Yogurt

Evanston, Ill.-based Tula Foods Inc.®, a healthy foods manufacturer, has launched Better Whey of Life® (BWoL), the first all-natural brand of Greek yogurt made with whey protein from grass-fed cows. Hitting regional shelves in Chicago, Denver and San Francisco are six “twist-on-the-familiar” varieties: blackberry pomegranate, strawberry goji berry, raspberry white grape, acai mixed berry, vanilla […]

Posted in, Beverage News, National, New Products

Select 55 Introduces New 35- and 32-Calorie Packages

Select 55 now is introducing smaller-sized cans and bottles. Available at retailers nationwide, Select 55 “Little Lights” include sleek 8-oz., 35-calorie cans available in 12 packs; and 7-oz., 32-calorie clear glass bottles available in 6 packs. Select 55 offers a clean, crisp taste with fewer calories for adult beer drinkers. The new smaller-size cans and […]

Posted in, Beverage News, Center Store, West

Sweeten Valentine’s Day With Korbel Champagnes

Red roses, with their message of love, may always be the No. 1 Valentine’s Day gift, but sweet libations are clearly gaining ground, according to Korbel Champagne Cellars of California. Korbel Sweet Cuvee and Sweet Rose—produced using the time-honored methode champenoise (in which the bubbles are created by secondary fermentation in the bottle)—are a newer […]