Posted in, National, New Products

thinkThin Unveils Divine Chocolate And Coconut Bars

thinkThin is introducing thinkThin Divine–a line of chocolate and coconut bars found in the nutrition bar aisle. “thinkThin Divine redefines the nutrition bar category,” said Lizanne Falsetto, founder and CEO of thinkThin. “With thinkThin nutrition bars, it’s never a choice between meeting your health needs and satisfying your sweet tooth. The new Divine line proves […]

Posted in, Beverage News, Marketing News, National

Lipton Marketing Campaign Features First TV Ad For Black Tea Since 1989

Lipton is putting the spotlight on its black tea to encourage consumers to “Drink Positive” in 2013. As part of this effort, the brand has unveiled a new national advertising campaign for its classic black tea, a first in more than 20 years. The multi-channel campaign includes television, digital, in store, social, public relations and […]