Posted inPackaging News, Feature, Meat/Seafood/Poultry, Southeast

Focused On Togetherness, Butterball Rolls Out New-Look Packaging For Portfolio

Butterball, a provider of turkey products, recently unveiled a comprehensive redesign of its retail packaging, aiming to enhance brand visibility, consumer engagement and overall shopping experience. Rebecca Welch, director of retail marketing at Butterball, talked to The Shelby Report about what was behind the strategy. She noted that Butterball’s last retail portfolio redesign took place […]

Posted inMeat/Seafood/Poultry, Midwest

Prairie Fresh Expands Line With Hatch Chile Pork Tenderloin

Prairie Fresh has expanded its value-added line, Prairie Fresh Signature, with the limited-time addition of a Hatch chile pork tenderloin. Basted and dry rubbed with authentic Hatch chile seasoning, the product will be available to consumers in select retail locations this fall. “Hatch chile is a hot flavor this time of year,” said Eric Hamilton, director of product innovation at Merriam, Kansas-based Prairie Fresh. “With a short […]

Posted inSnacks Brands, Northeast

The Hershey Co. Highlights New Seasonal Candy For Halloween

As the Halloween season approaches, The Hershey Company has introduced new innovative candy and snacks for the holiday. “Hershey has long been a leader in Halloween festivities, offering beloved treats that have become synonymous with the season,” said Heather Seamans, senior manager fall marketing at The Hershey Co. “This year, with Kit Kat Ghost Toast and Reese’s Werewolf Tracks, we’re […]

Posted inSnacks Brands, Aldi, Amazon Fresh, Feature, Southeast, The Kroger Co., Whole Foods

Mama Geraldine’s Snacks Returning To Grocery Shelves After Plant Burned

Following months of rebuilding after tragedy struck in September 2023, Mama Geraldine’s Cheese Straws and Bodacious Snacks is back in business. Cathy Cunningham, company founder, talked about her journey with The Shelby Report at the 2024 IDDBA Show. At a dinner last fall with some girlfriends in downtown Jasper, Georgia, Cunningham said she received a call […]

Posted inIndependent Store News, Beverage News, West

Market Of Choice Expands Private Release Wine Collection

Independent, family-owned grocer Market of Choice is expanding its selection of exclusive private release wines with Place, a celebration of Oregon’s AVAs (American Viticultural Areas). The new line joins the retailer’s CommUnity Cellars, Intersect and Bubbles Project private release brands on store shelves. As its name reflects, Place wines are a tribute to the distinct terroir […]