Topco Associates has honored eight retailers with its 2014 Corporate Brand Marketing Award for their outstanding marketing to support corporate brands. “Our award winners are true leaders in marketing store brands,” said Chris Hooks, Topco VP of center store. “They have successfully demonstrated, using a variety of new and innovative marketing methods, how to effectively […]
Category: Center Store
Posted in, Center Store, National
Rudolph Foods’ Singleton Named Chairman Of Snack Food Association
Mark Singleton, VP of sales and marketing for Lima, Ohio-based Rudolph Foods, has accepted the role of chairman of the board of the Snack Food Association from outgoing Chairman Chip Mann, who served in that position since March 2013. Singleton will serve as chairman for the 2014-15 year. Singleton laid out his objectives for the […]
Posted in, Center Store, National
Ancient Harvest Debuts New Look, Expands Gluten-Free Offerings
Ancient Harvest, the first brand to bring quinoa to the U.S. in the 1980s, is expanding with the launch of new Mac & Cheese and Culinary Ancient Grains lines. The new product lines are supported by the debut of refreshed packaging and a revamped website, which the brand first revealed earlier this year. The new […]
Posted in, Center Store, National
Taste Test: Four Mom Brands Cereals Preferred Over Post Varieties
Cereal lovers can enjoy great taste and save money at the same time, according to a recent national taste test conducted by Mom Brands, in which consumers reportedly said they preferred the taste of Mom cereals over Post Cereals brands. Consumers were asked to taste four MOM Brands cereal varieties and four similar Post Cereal […]
Posted in, Center Store, National
Popchips Introducing Bolder Flavors In Bigger Bags
Popchips is rolling out bolder flavors in bigger bags—which the company says hold 15 percent more chips for the same price. The “more to love” Popchips are available in 3.5-oz. potato and 4-oz. tortilla share bags. Popchips says it is bringing snackers better flavors, with only half the fat of fried chips. Featuring bolder seasonings […]
Posted in, Center Store, National, Organic Natural
MyChelle Dermaceuticals Launches Anti-Aging Skin Care Products
MyChelle, a natural skin care product maker, launched three new anti-aging skin care “superheroes” at Natural Products Expo West in March: Remarkable Retinal Serum, Wrinkle Spot Treatment and Advanced Argan Oil. Each new product is made with proprietary ingredients exclusive to the MyChelle line. The products’ packaging also has been updated to increase product longevity […]
Posted in, Center Store, National
Polaner All Fruit Relaunches As Non-GMO Project Verified
Polaner All Fruit is relaunching as Non-GMO Project Verified. As always, Polaner All Fruit is gluten free, contains no high fructose corn syrup and is sweetened with only fruit and fruit juice. To celebrate the non-GMO verification, Polaner All Fruit say it’s reviving its “Don’t Dare Call it Jelly!” campaign with an interactive digital program encouraging […]
Posted in, Center Store, National
Progresso Recipe Starters Now In Pouches
Progresso Recipe Starters are now available in pouches. The product previously came in a can. “Available in five flavorful varieties, Recipe Starters thick sauce provides a rich and concentrated, robust flavor,” said Stefan Miller, associate marketing manager for Progresso. “Each of the flavors can be used as a starter to create a variety of tasty […]