Pepsi is kicking off its “Made for Football Watching” campaign designed to inspire fans and gear them up for a season of hours upon hours of NFL binge watching. Along with the return of national TV spots celebrating the football watcher, this year’s program debuts with “Football Is Calling,” new digital content featuring Billions star and Breaking Bad alum David […]
Category: Beverage News
Posted inBeverage News, Albertsons, Home Page Slider, West
Alkaline88’s Eco-Friendly Aluminum Bottle Is Now Available Nationwide
Scottsdale, Arizona-based The Alkaline Water Co.’s eco-friendly, fully-recyclable 16-oz. aluminum bottle is now available in more than 9,000 locations across the country. It is being carried by independent grocers and chains including Albertsons (and its subsidiary Vons), Sprouts Farmers Market, Meijer, H-E-B and Harris Teeter. “Sales of our entire line of single serves continue to […]
Posted inBeverage News, Home Page Slider, Southwest
Silver Eagle Beverages Awards Scholarships To 31 College Students
Thirty-one college students have been awarded educational scholarships for the 2021-22 academic year from the Silver Eagle Beverages Scholarship Program, which awards up to a total of $5,000 per academic year to the dependent children of its employees. The scholarship program was started by the company more than 20 years ago and has awarded more […]
Posted inBeverage News, Home Page Slider, Southwest
Dr Pepper Releases Exclusive FANtastic Chocolate
Dr Pepper, headquartered in Frisco, Texas, has released FANtastic Chocolate, a combination of Dr Pepper and chocolate as a limited time offering only available while supplies last. Dr Pepper FANtastic Chocolate is a celebration of fandom and marks the introduction of the new Dr Pepper “Pepper Perks” rewards program. To access the limited time offering, […]
Posted inBeverage News, Home Page Slider, West
Mad Tasty Signs Deal With Southern Glazer’s Wine & Spirits
Mad Tasty, a hemp-infused beverage brand founded by Ryan Tedder, lead singer of OneRepublic and three-time Grammy winning songwriter and producer, has signed a deal with distributor Southern Glazer’s Wine & Spirits. Southern Glazer’s is a distributor of beverage alcohol and is now the largest CBD drink wholesaler. “I am ecstatic about our nationwide distribution deal with […]
Posted inBeverage News, Home Page Slider, Northeast
Boston Beer Co. Partners With PepsiCo For Launch Of Hard Mtn Dew
Boston, Massachusetts-based The Boston Beer Co. and PepsiCo plan to enter a business collaboration to produce Hard Mtn Dew alcoholic beverage. The partnership unites Boston Beer’s world-class innovation and expertise in alcoholic beverages with one of PepsiCo’s most iconic and beloved brands. Adults of legal drinking age will experience the Hard Mtn Dew flavors, all with […]
Posted inBeverage News, Amazon Fresh, Home Page Slider, The Kroger Co., West, Whole Foods
Peet’s Coffee Introduces Line Of Flavored Coffee For Home Brewing
Emeryville, California-based Peet’s Coffee has introduced its first line of flavored coffee for home brewing with the launch of its new flavored coffee K-cup pods. Pairing Peet’s coffee with natural flavors for a cup at the press of a button, the new line features three choices: caramel brûlée, vanilla cinnamon and hazelnut mocha. Peet’s expansion […]
Posted inBeverage News, Home Page Slider, Northeast
Comb & Hive Offers Modern Take On Traditional Wine
Comb & Hive is a crisp wine made with wildflower honey and real sugar fermented with orange blossom flower and a hint of fizz. Comb & Hive takes a renewed approach to wine by turning honey and sugar into a sparkling wine. This latest innovation from Heineken USA will be test-marketed in Denver and Nashville […]