Kill Cliff, the clean energy drink company, has signed a three-year deal to become the exclusive energy drink of the World Champion Atlanta Braves. Kill Cliff Ignite will be the only energy drink sold in bars, restaurants and concessions throughout Truist Park in Smyrna. This lock on the ultra-competitive energy drink category will serve nearly 2.5 […]
Category: Beverage News
Coca Cola Introduces New Flavors And Packaging Designs
Atlanta, Georgia-based Coca-Cola is kicking off the year with two updates across its brands – a new option to its Coca-Cola with Coffee portfolio and a new look for its lineup. Coca-Cola with Coffee Mocha hit shelves this month, joining the available Dark Blend, Vanilla, Caramel and Vanilla Zero Sugar in the ready-to-drink coffee aisle. “We […]
Buddy Brew Coffee Wins Distribution Deal With Southeastern Grocers
Tampa, Florida-based Buddy Brew Coffee has won a distribution agreement with Jacksonville, Florida-based Southeastern Grocers Inc., one of the largest conventional supermarket companies in the U.S. SEG will begin carrying Bolt, Buddy Brew’s organic, ready-to-drink, canned cold brew coffee in original and nitro versions at 110 Winn-Dixie locations in Alabama, Florida, Georgia, Louisiana and Mississippi. Bolt will […]
Caddo Mountain Spring Water Announces Plans For Premium Water Bottling Facility
Hot Springs Village, Arkansas-based Caddo Mountain Spring Water is working with RPPY Architects on a design for a premium water bottling facility at its spring/artesian source water property in Arkansas. The pictured RPPY facility rendering is one of the architects’ most recent plans. The initial 140,000-square-foot CADDO Bottling Facility plan incorporates the latest energy-saving and eco-friendly sustainability features and will utilize the company’s own ground-mounted […]
SweetWater Brewing Company Expands Distribution Across California
Atlanta-based SweetWater Brewing Company LLC, a subsidiary of Tilray Brands Inc., has announced its expansion across California with distribution partners, Reyes Beer Division. This growth into California will tie together with the company’s previous westward expansion of the SweetWater brand with the opening of SweetWater Colorado Brewing Co. LLC in Fort Collins, Colorado, and the […]
Alkaline Water Kicks Off National Marketing Efforts Around Big Game
Scottsdale, Arizona-based Alkaline Water Company Inc. will be participating in multiple national marketing efforts surrounding the country’s biggest sporting event, the Big Game, taking place in Los Angeles on Feb. 13. These efforts include a two-page advertisement in the USA Today, partnering with two NFL personalities for Radio Row and being a sponsor and the exclusive bottled […]
Defy Announces CBD Distribution Agreement With Southern Glazers’
Denver, Colorado-based Defy, a black-, woman- and veteran-owned performance wellness brand and industry leader in CBD innovation, has entered into a distribution agreement with Southern Glazer’s Wine & Spirits, a distributor of beverage alcohol, for its CBD beverage portfolio. Defy’s performance CBD expertise and Southern Glazer’s established national distribution network will combine to bring CBD beverages […]
Macklemore Becomes Creative Director Of Yerba Maté’s CLEAN Cause
CLEAN Cause, the Austin, Texas-based sparkling Yerba Maté beverage company, has partnered with Grammy award-winning singer/songwriter Ben Haggerty, better known as Macklemore, as the brand’s first creative director and celebrity investor. The partnership brings together CLEAN Cause, a beverage brand that supports individuals in recovery, and Macklemore, who has long been an advocate and speaker […]
