Chicago-based Fresca Mixed has partnered with host and producer Andy Cohen on the brand’s campaign featuring its ready-to-drink cocktail line. Inspired by Cohen’s passion for Fresca, the partnership will highlight how Fresca Mixed takes its grapefruit citrus taste and adds a twist to the ready-to-drink alcohol category. In his role as brand partner, Cohen will be […]
Category: Beverage News
Posted inBeverage News, West
L.A. Libations Makes Investment In Hi-Touch Distributing
L.A. Libations, a beverage creator, incubator and accelerator, has taken a major stake in Hi-Touch Distributing. Hi-Touch has launched many brands in Southern California’s natural channel grocers, such as Whole Foods, Erewhon and Lazy Acres. The company, which will be called Hi-Touch Libations going forward, will fill a route-to-market gap for emerging brands. “We have big […]
Posted inExecutive News, Beverage News, Southwest
Keurig Dr Pepper’s Gamgort To Reassume CEO Role
Frisco, Texas-based Keurig Dr Pepper has announced the resignation of Ozan Dokmecioglu as CEO and a member of the KDP board of directors. Bob Gamgort, the company’s executive chairman and former CEO, was reappointed by the board to the role of CEO, in addition to continuing as chairman. “KDP has a deep and talented executive team,” Gamgort said. “I look […]
Posted inBeverage News, Southwest
Silver Eagle Beverages Empowers Students Through Presentations
San Antonio, Texas-based Silver Eagle Beverages, in partnership with Communities In Schools of San Antonio, hosted a series of 11 presentations aimed to empower and equip students with the resources to make responsible choices and prevent underage drinking and drunk driving. From Oct. 25-28, more than 2,500 students across 11 San Antonio area schools heard from speaker Jeremy […]
Posted inBeverage News, Albertsons, West
Albertsons Cos. Launches Holiday Vinaforé Wine Collection
Boise, Idaho-based Albertsons Companies has launched its Vinaforé Collection for the holiday season. The private label collection features five crafted varieties originating from wine regions across the world and is available at Albertsons Cos. banner stores including Albertsons, Safeway, Shaw’s, Vons, Jewel-Osco, Acme, Tom Thumb and United Supermarkets. The Vinaforé Collection was curated by Curtis Mann, master […]
Posted inFood Lion, Beverage News, Corporate Store News, Southeast
Food Lion Opens Liquor Store In Hopkinsville, KY
North Carolina-based Food Lion has opened a liquor store adjacent to its grocery store Nov. 9 at 4305 Canton Pike in Hopkinsville, Kentucky. The liquor store will be open from 10 a.m.-9 p.m. Monday-Saturday and from 11 a.m.-6 p.m. on Sunday. “I’m excited to open this new store in Hopkinsville and offer our neighbors a wide […]
Posted inBeverage News, Southwest
BuzzBallz Introduces Holiday Eggnog Cocktails, Chillers
After a 2021 launch, Carrollton, Texas-based BuzzBallz Eggnog is returning for the 2022 holiday season with wine and spirit-based variations. The spirit-based cocktails and wine-based chillers have an eggnog taste with vanilla flavor with hints of cinnamon and nutmeg. Both cocktails and chillers will be available nationally in major grocery chains for the upcoming holiday […]
Posted inBeverage News, Southeast
Greene Concepts Expands Bottling Plant For Increased Sales
Greene Concepts is expanding the size of its bottling plant in Marion, North Carolina. Additionally, the company is increasing its onsite staffing and support levels. This amplification involves the installation of a new high-speed bottling line, allowing the company to produce its own bottles on site along with gallon-sized production while hiring additional staff for […]