Posted in, Beverage News, National, New Products

Diet Coke Debuts Diet Coke Frost, First Frozen Offering In Brand’s History

Diet Coke is introducing a new product, Diet Coke Frost. A low-calorie frozen carbonated beverage, this is the first frozen offering in the brand’s 31-year history. Diet Coke Frost includes natural cherry flavorings. Each serving has 30 calories and 12g of carbs. Diet Coke Frost Cherry as a Slurpee will be available exclusively at 7-Eleven locations […]

Posted in, Beverage News, Grocery News, National

GoodBelly Offers Free Probiotic Drinks To Sickened Cruise Passengers

GoodBelly, a line of probiotic juice drinks designed to boost daily digestive health, is responding after passengers aboard the Royal Caribbean Explorer of the Seas cruise ship were struck with an outbreak of gastrointestinal illness, presumably due to norovirus. With hundreds of passengers and their tummies signaling SOS to “Save Our Stomachs,” GoodBelly says it […]

Posted in, Beverage News, Grocery Industry, National

Domestic Beer Falling Flat As Americans Tackle Bold Flavors, Healthier Options

As Americans stock their refrigerators in advance of the Super Bowl, it would appear that the contents in the cooler may not align with what is traditionally one of the big game’s biggest advertising spenders: domestic beer. According to new research from Mintel, some 22 percent of Americans say they are drinking less domestic beer […]

Posted in, Beverage News, Marketing News, National

V8, ‘Wheel Of Fortune’ Team Up For On-Air And Online Promotion

The V8 and “Wheel of Fortune” brands are coming together for the first time to bring viewers an on-air and online promotion. Key elements of the V8 integrated promotion include the broadcast of “Wheel of Fortune’s” “Always Great! Wheel & V8 Week,” a V8 viewer sweepstakes, co-branding on www.wheeloffortune.com, including a themed online game and […]

Posted in, Beverage News, National, Perishables

Dunkin’ Donuts, WhiteWave To Introduce Dunkin’ Coffee Creamers At Grocery

Dunkin’ Donuts and WhiteWave Foods have announced a licensing agreement to introduce Dunkin’ Donuts Coffee Creamers at grocery outlets nationwide. Available in the refrigerated dairy section of select grocery outlets and club stores, Dunkin’ Donuts Coffee Creamers are made with real milk and cream as a companion for coffee. WhiteWave Foods, a leader in coffee […]

Posted in, Beverage News, Marketing News, National

Good Earth Teams With Chef Elizabeth Falkner To Roll Out Tea-Starring Recipes

Good Earth Teas Inc., maker of bold herbal tea blends, and celebrity chef Elizabeth Falkner have partnered to create an exclusive line of recipes featuring Good Earth’s tea fusions. Additionally, the brand’s Facebook fans will have the opportunity to enter the “Taste the Tea Untamed Sweepstakes” for the chance to win a culinary experience with […]