An ongoing shopper behavior study conducted by The Integer Group and M/A/R/C Research shows that, while income groups differ a bit on their perception about private label (highest-income shoppers are more skeptical about the quality of store brand products), their reported behaviors are very similar. Most shoppers across income groups say they regularly compare prices […]
Category: Beverage News
Posted in, Beverage News, National, New Products
Campbell Plans Massive FY15 Product Launch To Hit $10B Sales Goal
Campbell will launch more than 200 new products in fiscal 2015 for consumers’ changing tastes, preferences and needs, President and CEO Denise Morrison told investors during a presentation earlier this week. The launches, designed to strengthen its core business as well as expand into faster-growing spaces, are part of Campbell’s goal to become a profitable […]
Posted in, Beverage News, National, Southeast
Iconic Coca-Cola ‘Ghost Signs’ Come Back To Life
Not long after Coca-Cola was invented in 1886, the company hired sign painters to extol the virtues of the new beverage on the sides of buildings across the country. Thousands of iconic Coca-Cola wall murals became prominent features in cities and towns, particularly in the rural South. Thousands of these iconic advertisements remain today, but […]
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Zola Releases Coconut Water Lemonade
Zola Fruits of the World, maker of coconut waters and acaí juices in the U.S., has rolled out Coconut Water Lemonade, available nationwide. This new flavor innovation combines naturally hydrating coconut water with the refreshment of lemonade for a taste that is a perfect balance of tart and sweet, according to Zola, which also is […]
Posted in, Beverage News, Midwest, National
Metro Detroit Youth Day Celebrates 32nd Anniversary July 9
One of the highlights of summer for more than 35,000 youngsters from the Metro Detroit area is the annual Metro Detroit Youth Day (MDYD). This year, the event for children will celebrate its 32nd anniversary on July 9 at Belle Isle Park from 8:30 a.m.-2:30 p.m. It is the largest youth event in Michigan, according […]
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Nestlé Coffee-Mate, Keurig Partner To Offer Branded Coffee K-Cup With Creamer
Keurig Green Mountain Inc. and Nestlé USA are bringing Nestlé Coffee-mate branded coffee with creamer to K-Cup packs for the Keurig brewing system. Nestlé Coffee-mate is the first brand to offer a K-Cup pack for hot coffee that combines roast and ground coffee with branded creamer. The companies plan to launch the new Nestlé Coffee-mate […]
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Friends Fun Wine Introduces World’s First Coffee Wine
Friends Fun Wine says it continues to pioneer the “fun wine” category with two new additions to its line of low-alcohol, low-calorie wines—Cabernet Coffee Espresso and Chardonnay Coffee Cappuccino. Cabernet Coffee Espresso features the flavor of fresh cabernet grapes, espresso coffee and a hint of chocolate, while Chardonnay Coffee Cappuccino features sweet Chardonnay grapes […]
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Aiya Rolls Out Matcha To Go Single-Serve Sticks
With the popularity of Matcha green tea on the rise in the U.S., Aiya America, the world leader in harvesting and distributing Matcha green tea, is debuting its single-serve, portable Matcha tea. Matcha To Go single-serving sticks blend ultra-fine Matcha powder with dietary fiber for a smooth, creamy and healthful beverage. It requires no sifting […]