To document the changing nature of the marketplace, IRI, Anne-Marie Roerink of 210 Analytics and Marriner Marketing have teamed up to continue to bring the latest trends and analysis relative to fresh produce sales. This is the sixth in a series of reports presented by IRI, discussing inflation trends. Fresh produce prices are up from last year, […]
Category: Produce News
Gotham Greens, Grateful Dead Launch Grateful Greens
On the heels of Gotham Greens’ 10th anniversary celebration, the New York-based company has launched a new series of musical marketing partnerships featuring some of the most iconic bands and musicians that connect fans to their communities. Gotham Greens has entered into a partnership with the band, the Grateful Dead, on a limited-edition packaging and […]
California Avocado Extends Advertising Campaign
The California Avocado Commission is extending its advertising campaign – “the best avocados have California in them.” This season’s ads feature visuals that point to the “CA” in the middle of the word “avocados,” and audio and other ads that call out the play on words in their tag lines. Consumer media is targeted to […]
MountainKing Introduces 3-Pound Mesh Bags For Potatoes
Houston, Texas-based MountainKing has introduced new, 3-pound mesh bags of its baby-sized red and gold potatoes designed to generate a higher ring for retail grocers while providing shoppers with a larger, yet still manageable product size for summer cook outs, potato salads and other dishes associated with the season. “It’s well documented that small potatoes […]
Revol Greens Adds Key Leadership Roles
Owatonna, Minnesota-based Revol Greens has hired Kathy Flores as chief of staff and Amanda Crews as VP of people (human resources). Both bring decades of experience and proven results to the company. “I admire their impressive backgrounds and the impact they will make within our rapidly growing organization,” said Michael Wainscott, Revol Greens CEO. “We’ve hand-selected […]
Publix Donates 50M Pounds Of Produce From Farmers To Food Banks
Lakeland, Florida-based Publix has donated more than 50 million pounds of produce as part of its initiative to support farmers and food banks in the Southeast. Launched in response to farmers being forced to discard produce they could no longer sell due to the COVID-19 pandemic, Publix began purchasing produce directly from impacted farmers and donating […]
Florida’s Natural Growers Names Groom As CEO
Florida’s Natural Growers has promoted Christopher Groom as the company’s incoming CEO, effective Jan. 1, 2023. Groom, the current COO of Florida’s Natural Growers, will succeed Robert Behr as CEO. In this role, Groom will work closely with the Florida’s Natural management staff and board of directors to uphold the cooperative’s long-standing legacy in Florida citrus. Since 2011, Groom has been instrumental […]
Presence Unveils Key Trends, Predictions For Consumers In 2022
In the past few years, there’s been a shift as consumers have become more focused on better-for-you products and prioritizing their health and wellness needs. They are also better informed today than ever before. People have become more conscious of the way they shop, consume and dispose of everyday items. “The new generation of consumers […]
