New York-based Bowlero Corp., parent company of the Professional Bowlers Association (PBA), and Lightlife, a plant-based protein brand owned by Greenleaf Foods SPC, has announced a partnership that will bring the Lightlife Plant-Based Burger to Bowlero menus nationwide. As Bowlero’s official plant-based food partner, Lightlife also will sponsor the 2020 Go Bowling! PBA Tour Fall Swing. […]
Category: Plant-Based News
Posted inPlant-Based News, Home Page Slider, West
Beyond Meat To Triple Distribution Of Beyond Burger At Walmart
El Segundo, California-based Beyond Meat has announced a major expansion in its long-standing relationship with Walmart. Following this summer’s successful launch of the Cookout Classic value pack, this fall, Walmart plans to triple availability of the Beyond Burger from approximately 800 locations to more than 2,400 stores nationwide beginning next week. The move comes as part […]
Posted inPlant-Based News, Home Page Slider, West
Pepperdine’s MBA Candidates Partner With Califia Farms
Pepperdine Graziadio Business School Education to Business (E2B) Program has announced a partnership with Califia Farms where MBA students will help bring fresh marketing ideas to the table for the plant-based food and beverage brand. Los Angeles-based Califia Farms offers a diverse assortment of premium plant-based products spanning milks, coffees, creamers, butters and more. Through the […]
Posted inPlant-Based News, Albertsons, Home Page Slider, The Kroger Co., West
Just Egg Available At Several Stores Nationwide After Great Success
Eat Just, a San Francisco, California-based company that aims to create healthier, more sustainable foods, recently announced the largest expansion yet for its award-winning plant-based egg. By the end of the month, Just Egg will be available at more than 17,000 points of retail distribution in the United States, a 40 percent increase from last […]
Posted inPlant-Based News, Home Page Slider, Midwest
Good Foods Launches Back To The Books Consumer Sweepstakes
Pleasant Prairie, Wisconsin-based Good Foods, a maker of plant-based dips and good-for-you products, announces the launch of Back to the Books sweepstakes now through Oct. 9 to celebrate good foods and classroom heroes during a different back-to-school season. Back to the Books sets out to elevate the brand and its dips as a healthy snacking option for families […]
Posted inThe Kroger Co., Home Page Slider, Plant-Based News, West
Impossible Foods Selling Impossible Burger Patties In Kroger Stores
Redwood City, California-based Impossible Foods’ flagship product is now available in packages of two pre-formed, quarter-pound (4-oz.) patties at nearly 2,000 grocery stores nationwide owned by The Kroger Co., America’s largest grocery retailer. Patty packs of the plant-based Impossible Burger will begin rolling out this week at Kroger-affiliated stores, including Kroger, Ralphs, Fred Meyer, Mariano’s, […]
Posted inPlant-Based News, Home Page Slider, Midwest
Gathered Foods Opens New Production Facility In Ohio
Gathered Foods, makers of Good Catch plant-based seafood products, has opened its new, dedicated production facility in Heath, Ohio. The 42,500-square-foot facility was constructed specifically for high-tech production of Good Catch’s plant-based product offerings. The new manufacturing facility features state-of-the-art processing equipment to produce best-in-industry plant-based food products. Since breaking ground on the site in […]
Posted inPlant-Based News, Home Page Slider, National
Blended Proteins: A Healthy Balance For Retailers And Flexitarians
by Michael Uetz / Managing principal, Midan Marketing, meat marketing specialists since 2004 As consumer attitudes toward meat are undergoing significant changes, new lines of meat alternatives are hitting the shelves every day. These changes are being driven by shifts in the U.S. population toward younger generations with increasingly diverse ethnic profiles and attitudes. These […]