Shenandoah Valley Organic (SVO), a family-owned organic chicken company, will establish a second 75,000-square-foot, state-of-the-art facility in Harrisonburg, Virginia. The new facility will increase production capacity and retail packaging, allowing for more product availability in leading grocery stores across the U.S. Virginia successfully competed with West Virginia for the project, which will create 110 new […]
Category: Meat/Seafood/Poultry
Quality Is Written Into History Of Chairman’s Reserve® Meats
sponsored content In 2000, the Chairman’s Reserve® Meats team started on a quest to provide exceptional meat to discerning customers. Since then, the team has demonstrated a yearning hunger for excellence and growth that shows no signs of stopping. For their 20th anniversary, the Chairman’s Reserve Meats team is looking back on their evolution from what […]
Jimmy Dean Brand Offers Sausage-Themed Gifts For Holiday Season
Springdale, Arkansas-based Jimmy Dean is offering its Recipe Gift Exchange for the third year. Fans are invited to make their favorite holiday recipe using Jimmy Dean premium pork sausage, take a photo of the finished dish and submit it in exchange for one of six sausage-themed gifts. “We know people will turn to their traditional, […]
Tyson Foods Announces Global Forest Protection Standard
Tyson Foods has announced a Forest Protection Standard focused on reducing deforestation risk in its global supply chain of four commodities – cattle and beef; soy; palm oil; and pulp, paper and packaging. Earlier this year, Tyson Foods partnered with Proforest to conduct a deforestation risk assessment. The assessment concluded that nearly 94 percent of the company’s […]
Beef, Poultry Sales Remain Strong, See Increase Due To Pandemic
Anne-Marie Roerink, president of 210 Analytics, recently talked with The Shelby Report in a Q&A format about how prices and sales of beef and poultry have changed over the past three years and specifically the effect of the COVID-19 pandemic on these categories. Latest 52 Weeks Ending 10-04-20 Dollar Sales %Change vs YA Dollar Sales […]
Use Brand Power To Grow Revenue And Loyalty In Fresh Meat
by Michael Uetz / Managing principal, Midan Marketing, meat marketing specialists since 2004 Historically, fresh meat – especially beef – has been sold as a commodity with no brand labeling. Today, the meat case has more brands in it than ever – national brands (like Tyson, Hillshire or Perdue), private label brands (including store-branded products) […]
Walmart Is Ready For Different Type Of Thanksgiving This Year
When it comes to grocery, the weekend before Thanksgiving is typically a busy one as shoppers across the country begin to prepare the holiday meal, according to Jacqui Lyons, divisional merchandise manager of seafood and seasonal meat at Bentonville, Arkansas-based Walmart. “This year has brought rapid and constant change in every facet of our daily […]
Meal Solutions Offer Options For Consumers, Opportunities For Retailers
by Michael Uetz / Managing principal, Midan Marketing, meat marketing specialists since 2004 The past several months have created millions of more confident home cooks, many by necessity. With restaurants and office buildings closed, American consumers have been spending more time at home and in the kitchen. According to Midan’s July COVID survey of meat […]
