Hard Rock Energy drinks are making their debut in South Florida. This test market is the first step in rolling out the new product by the Seminole Tribe of Florida Inc., the Tribe’s business development arm. Three flavors of Hard Rock Energy drinks will soon be available for purchase on store shelves and be available […]
Category: Beverage News
Miller Lite Goes Retro With Limited-Edition Original Lite Can
Miller Lite, the beer that launched the light beer category, will release on Jan. 1 the limited-edition Original Lite Can, an updated version of the iconic packaging that helped change the beer industry nearly 40 years ago. The Original Lite Can features the familiar images of hops, barley and the words “a fine pilsner beer,” […]
Sunkist Soda Refreshes Packaging
Dr Pepper Snapple Group recently enlisted the help of New York City brand agency CBX to refresh the packaging graphics for Sunkist Soda, first introduced in 1978. Sunkist Soda once was known for its California style, and Dr Pepper Snapple Group believed there was an opportunity to take the brand back to its “fun in […]
Good Earth Tea Revamps Brand
Good Earth Teas Inc., maker of bold herbal tea fusions, has relaunched the brand, complete with new product names, revamped fusions as well as a new look and feel. Built around Good Earth’s “Tea Untamed” mantra, all aspects of the brand now embody the belief that tea is potent and powerful and, like life, should […]
Hiland Dairy Debuts Festive-Flavored Milks For The Holidays
Hiland Dairy is introducing four holiday-inspired flavored milks, including Chocolate Mint, Pumpkin Spice, Red Velvet and Snickerdoodle. These new flavors are perfect cold, warm or as a creamer for coffee and tea and can even be incorporated into many holiday recipes, according to Hiland. “We wanted to offer our customers a festive, sweet treat to […]
Sparkling Fruit(2)O Goes National With Dr Pepper Snapple As Dist. Partner
Sunny Delight Beverages Co. (SDBC) is partnering with Dr Pepper Snapple Group on the national launch of SDBC’s new Sparkling Fruit(2)O fruit flavored water. SDBC says Sparkling Fruit(2)O offers taste in balance—subtle, simple fruit flavors consumers love, recognize and can pronounce, balanced with sparkling, pure and refreshing water; no calories, sugar, carbohydrates or caffeine. Following […]
U.S. Beer Consumption Is Up; Rising Demand For Higher-Priced Offerings
The beer industry saw gains in both dollar and volume in 2012 after a three-year downturn. Well-marketed new products and slight improvements in the unemployment rate contributed to the beer industry’s overall growth. Although the second half of the year didn’t fare as well from an economic standpoint, the industry was still able to see […]
Dasani Sparkling Coming Soon
Bottled water brand Dasani will soon roll out Dasani Sparkling Water Beverage: water with a hint of flavor, and bubbles. Dasani Sparkling is unsweetened, has zero calories, is lightly carbonated and infused with natural flavors. It comes in four flavors: Lime, Lemon, Berry and Apple as well as an unflavored variety. Dasani Sparkling is the […]
