Dr Pepper Snapple (DPS) Group has increased its equity investment in BA Sports Nutrition, makers of BodyArmor, a line of premium sports drinks. The additional $6 million stake builds on the initial $20 million investment announced in August and raises DPS’s ownership position from 11.7 percent to 15.5 percent. Plano, Texas-based DPS has carried BodyArmor as an allied brand […]
Category: Beverage News
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Coca-Cola’s ‘Share A Coke’ Campaign Now Features Song Lyrics
This summer, The Coca-Cola Co.’s successful “Share a Coke” program says it will “strike all the right notes by inspiring music fans across the U.S. to celebrate a moment, a memory, a mood or a feeling, bringing people together through the universal love of music.” Packages of Coca-Cola, Diet Coke, Coke Zero and Coca-Cola Life now […]
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Brookshire Grocery Co. Manufacturing Earns National Award
Brookshire Grocery Co.’s manufacturing division received the “Member of the Year Award” at the 58th All Star Association Convention held in St. Petersburg, Florida, last week. The All Star Association, which currently has 298 member companies, presents the award to the member company that has set itself apart in areas of product quality, service, advertising, […]
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ZeroWater ‘Filters For Flint’ Doubles Donations With Help From Target
On the coattails of a donation program for the residents of Flint, Michigan, Target has announced a donation of 5,000 ZeroWater filters, a figure that ZeroWater will match through its “Filters for Flint” program, bringing the total to 10,000 units being donated to the United Way of Genesee County. Target’s contribution more than doubles the total donations to date through […]
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SpartanNash Water Drive Benefits Flint, Michigan, Residents
Now through Feb. 13, customers at all 91 Michigan D&W, Family Fare, VG’s, ValuLand and Forest Hills Foods stores and fuel centers will have the opportunity to make a cash register donation of $2.99 toward a 24-pack case of Spartan brand bottled water to benefit Flint, Michigan, residents. SpartanNash will apply 100 percent of the […]
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Glazer’s To Merge With Southern, Will Retain Malt Beverage Business
Dallas, Texas-based Glazer’s Inc. plans to separate the majority of its malt beverage distribution business prior to the closing of its combination with Southern Wine & Spirits of America Inc. As a result of the separation, the beer business within Glazer’s existing MillerCoors footprint will operate under a new company called Glazer’s Beer & Beverage, […]
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TGCSA Hosting Training Seminar Ahead Of Wine Coming To Food Retailers Next Year
The Tennessee Grocers & Convenience Store Association (TGCSA) on Jan. 20 will host a training seminar for the state’s retailers that plan to bring wine to their shelves in July 2016. These retailers “will have to navigate a complicated set of rules and regulations,” according to TGCSA. One requirement for retailers is to certify clerks […]
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Bud Light Gets A Redesign
Bud Light has unveiled its plans for a new look. This redesign—the first major overhaul of Bud Light’s visual identity in eight years—will include a reimagined Bud Light logo and contemporized primary and secondary packaging and is part of a larger brand evolution under way at Bud Light. “In 2016, we’ll put a more modern […]