St. Petersburg, Florida-based Catalina has released “The 2022 Ultimate Pricing & Promotion Inflation Guide for CPG Marketers” to help navigate current economic challenges. According to the guide, brand loyalty is being challenged like never before, as more people change their shopping behavior by looking for lower-priced alternatives, including store brands, and seeking more promotions and discounts. […]
Category: Marketing News
Posted inMarketing News, Bashas', West
Bashas’ Stores To Hold Pop-Up Hiring Event May 21
Bashas’ Family of Stores is holding pop-up hiring events May 21 at all of its grocery stores in Arizona and New Mexico, in addition to its distribution center in Chandler. On this day, each location will have a welcome table with signage and a table for on-the-spot interviews so that managers can hire job applicants immediately. […]
Posted inMeat/Seafood/Poultry, Marketing News, Southeast
Midan Marketing Donates Cooked Meals To Ronald McDonald Charities
To provide support for families with children in the hospital, Midan Marketing employees cooked and served meals to residents of Charlotte, North Carolina’s Ronald McDonald House Charities, featuring product donated by Midan clients. From April 11-15, the company’s team members cooked about 150 dinners at the Charlotte Ronald McDonald House. Each meal featured an entrée […]
Posted inProduce News, Marketing News, Northeast
Ocean Spray Promotes Cranberries Through New Brand Campaign
Boston, Massachusetts-based Ocean Spray Cranberries Inc. is launching a brand refresh and new creative campaign. “What will you do with all that power?” uses animation to promote the power of the cranberry, inspired by the farmers, the science and the history of the original superfruit. Ocean Spray’s multichannel campaign explores the positivity and health benefits of […]
Posted inMarketing News, Northeast
Weis Markets Launches Annual Paws For Pets Program
Sunbury, Pennsylvania-based Weis Markets has launched its 14th annual Paws for Pets program, a company-wide initiative that collects donations for local animal shelters and rescue organizations. Through the end of May, customers can round up or give $1, $3, $5 or $10 donations at the register or self-checkout. Additionally, customers can give online at the […]
Posted inMarketing News, Bashas', West
Bashas’ To Commemorate Navajo Police Officers Day May 13
Arizona-based Bashas’ Diné Markets will honor the commitment and dedication of the Navajo Nation law enforcement community with complimentary treats on May 13 for Navajo Police Officer’s Day. The nine grocery stores on the Navajo Nation will serve free pumpkin cookies and donuts from their bakeries, as well as free 12-oz. coffees and 24-oz. soft […]
Posted inMarketing News, Northeast
Think Shopper
Sponsored Content Shoppers are busy. Shoppers are tired. And shoppers are discouraged by the rising cost of feeding their families. Their journey starts at home, in the office, in the school pick up line, etc., thinking about what is for dinner, where to shop and how far a paycheck can be stretched. Are retailers thinking […]
Posted inMarketing News, Deli News, Southwest
Van’s Kitchen To Observe National Egg Roll Day June 10
Dallas-based Van’s Kitchen, an egg roll manufacturing brand, will celebrate its fourth annual National Egg Roll Day on June 10, commemorating 36 years of creating egg rolls since its founding in 1986. Van’s Kitchen is a certified woman and minority-owned business that produces millions of egg rolls each year. In honor of the holiday, Van’s […]