Tastepoint by IFF has identified 10 flavors expected to shape the North American food and beverage landscape in 2026, the Philadelphia-based flavor innovation company announced Feb. 2.
The predictions spotlight flavors anticipated to trend in retail, foodservice and beyond throughout the year, based on data-driven market analysis, foodservice menu tracking, social listening and changes in consumer behavior.
“To continue delivering product development solutions that meet consumers’ unique and changing needs, we stay attuned to industry and market trends, keeping a pulse on what’s relevant now and in the future,” said Nicole Potash, general manager at Tastepoint.
“Our annual flavor trend predictions reflect a vibrant mix of influences, from nostalgia-driven classics to global favorites gaining momentum in the U.S., as well as bold new combinations. We hope this year’s list provides brands with valuable insights and fresh inspiration to create products that excite the senses and spark imagination.”
Ten 2026 trends
Mandarin, already popular in juices and sparkling beverages, is poised to expand into cocktails, coffee, frozen novelties, salad dressings and sauces.
Cherry delivers a powerful sense of nostalgia through its sweet and tart flavor profile and is expected to lead new beverage launches while appearing in snack bars and mixes, confectionery and dairy applications.
Sweet corn is seeing renewed interest driven by the popularity of Mexican street corn, or elote, and other global favorites. The historically staple dish’s versatility continues to expand across categories.
French onion soup’s deep, savory profile is projected to move into new menu applications beyond its traditional comfort food positioning.
Cola is experiencing a resurgence and is expected to move beyond beverages into unexpected categories such as ice cream and bakery items.
Limoncello, the quintessential Italian liqueur, is expected to influence new categories from baked goods to ready-to-drink teas and coffees as consumers seek authentic, premium experiences.
Sweet heat, often known as “swicy,” combines sweet and spicy flavors in a crave-worthy combination gaining traction beyond culinary and snacks into ice cream, cocktails and other applications.
Pancake flavor is predicted to break free from breakfast and appear in a wide range of new formats fit for scoop shops or late-night snacks, delivering comforting, sweet taste experiences.
Tiramisu offers a decadent, layered flavor experience and is well positioned to appear in categories beyond the bakery space.
Chai spice, with its sweet-and-spicy profile, is gaining popularity in food and beverage applications. The aromatic depth offers a comforting yet elevated alternative to traditional warming spices as chai rises as a global favorite.
Category applications
The 2026 list offers insights across categories including confectionery, beverages, dairy, culinary, snacks and bakery. The trends reflect key movements such as nostalgia and better-for-you while identifying global flavors expected to gain traction in North America.
Tastepoint draws on decades of experience to guide brands in developing trend-driven food and beverage products. The company integrates technology, production facilities and food scientists to deliver flavor solutions.
Tastepoint by IFF operates as part of International Flavors & Fragrances, a global leader in flavors, fragrances, food ingredients, health and biosciences.
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