The store Winn-Dixie opened Dec. 6 at 434 E. Noble Ave. in Williston, Florida, is its first in the Sunshine State since announcing a company transformation.
As the grocer celebrates its 100th anniversary, the store represents the next chapter of investment in Florida, delivering a modern, convenient shopping experience to local customers.
In October, Southeastern Grocers announced it will become The Winn-Dixie Co. in early 2026, uniting under one brand and transitioning ownership of most of its locations outside of Florida.
With the Winn-Dixie concept, customers in Williston will notice new key features throughout the store, including:
- New exterior façade and modern interior signage featuring a fresh, contemporary color palette that honors the company’s century-long legacy.
- Bright produce department with an expanded selection of fresh fruits and vegetables, including organic options.
- Full-service deli offering a wide assortment of meal solutions, including daily self-serve hot foods, rotisserie chicken, a wing bar and fresh prepared sandwiches and salads.
- Bakery department with self-serve pastries, fresh breads, cakes and desserts for every occasion.
- Complete meat department featuring a wide selection of fresh meats, including USDA Choice selections.
- Dedicated seafood department where customers will find “Seafood Made Easy,” choosing their seafood, veggies and seasoning for a cook-at-home meal.
- A selection of Winn-Dixie’s Own Brand private label products.
- Floral department offering grab-and-go bouquets and arrangements for any occasion.
- Self-checkout lanes for convenience.
- A commitment to fresh quality and outstanding service.
The ribbon-cutting ceremony featured a $1,000 check presentation to the Williston Middle High School and $500 check presentations to the Williston Fire Rescue Department and Williston Police Department.
The first 100 customers in line received a Winn-Dixie mystery gift card valued between $10 and $100. Guests enjoyed music, giveaways, product samples, kids’ activities, raffles and grand prize drawings for a chance to win two $500 gift cards, a Smoker, a YETI Cooler or a Blackstone Grill.
[RELATED: Southeastern Grocers To Rebrand As The Winn-Dixie Co.]
