Buehler’s Fresh Foods has shared that the grocer has experienced significant growth using ECRS LoyaltyBot Basket Lift Campaigns, a proven feature within the CATAPULT loyalty automation suite.
By activating LoyaltyBot’s personalized, automated promotions at checkout, Buehler’s leveraged a 30 percent increase in average basket size, highlighting the strategic value of this solution.
“We’ve always known LoyaltyBot’s basket lift campaigns were special,” said James Councill, loyalty and promotions business unit manager at ECRS. “But seeing how far it’s come – from early lab work to Buehler’s recent success – was a fantastic opportunity to show ‘how it started vs. how it’s going.’”
Reflective of its namesake, the powerful campaigns within LoyaltyBot have been described by users as “set and forget,” enabling retailers like Buehler’s to boost basket sizes among shoppers without complicated set-up and time-consuming upkeep. These campaigns are designed to allow users to cater to their target audiences, rewarding shoppers, driving loyalty and boosting profits in one powerful compact solution.
Buehler’s success highlights ECRS’ commitment to providing practical, result-driven solutions that help independent grocers of all sizes thrive. CATAPULT retailers are encouraged to watch the on-demand Learning Lounge webinar, “How Automated Basket Lift Campaigns Increase Shopper’s Average Basket Size by 30 percent+,” a free informational resource aimed at helping optimize operations and drive growth.
[RELATED: Buehler’s Enhances Self-Checkout With ECRS QuickCheck Technology]
About ECRS
Family-owned since 1989, ECRS is a retail transactions and artificial intelligence solutions provider, offering practical solutions that unify operations and empower independent retailers to thrive.
ECRS’ revolutionary CATAPULT POS platform, powered by Unified Transaction Logic, is a unified transaction platform that connects all retail touchpoints. With CATAPULT, all retail touchpoints – including point of sale, back office, self-checkout, deli scale, fuel pump, pharmacy, inventory, loyalty, e-commerce and enterprise management – share one single transactional logic.
Unifying hardware, software, and services, ECRS offers friction-free, cost-saving solutions that make advanced automation accessible while transforming the consumer experience.