Buehler’s Fresh Foods reports that it has experienced a 30 percent increase in average basket size using ECRS LoyaltyBot Basket Lift Campaigns at checkout, a feature within the CATAPULT loyalty automation suite.
“We’ve always known LoyaltyBot’s basket lift campaigns were special,” said James Councill, loyalty and promotions business unit manager at ECRS. “But seeing how far it’s come – from early lab work to Buehler’s recent success – was a fantastic opportunity to show ‘how it started vs. how it’s going.’”
Reflective of its namesake, the campaigns within LoyaltyBot have been described by users as “set and forget,” enabling retailers like Buehler’s to boost basket sizes among shoppers without complicated set-up and time-consuming upkeep.
The campaigns are designed to allow users to cater to their target audiences, rewarding shoppers, driving loyalty and boosting profits in one compact solution.
CATAPULT retailers are encouraged to watch the on-demand Learning Lounge webinar, “How Automated Basket Lift Campaigns Increase Shopper’s Average Basket Size by 30 percent+,” a free informational resource aimed at helping optimize operations and drive growth.
[RELATED: Buehler’s Enhances Self-Checkout With ECRS QuickCheck Technology]
About ECRS
Family-owned since 1989, ECRS is a retail transactions and artificial intelligence solutions provider, offering practical solutions that unify operations and empower independent retailers to thrive.
ECRS’ CATAPULT POS platform, powered by Unified Transaction Logic, connects all retail touchpoints – including point of sale, back office, self-checkout, deli scale, fuel pump, pharmacy, inventory, loyalty, e-commerce and enterprise management.
Unifying hardware, software and services, ECRS offers friction-free, cost-saving solutions that make advanced automation accessible while transforming the consumer experience.