Lidl US is opening a new store Oct. 1 at 2904 Prince William Pkwy. in Woodbridge, Virginia.
The company will hold a ribbon cutting ceremony at 7:40 a.m. on opening day.
At Lidl US, shoppers can experience a curated collection of private label picks, global imports and everyday name brands. The store highlights items from imported cheeses to fresh meats and seafood, as well as specialty sauces and cured meats.
The MyLidl app will offer exclusive app-only deals, including a welcome coupon and Super Shopper rewards program.
Other departments the Woodbridge Lidl US will offer include:
- 49-cent croissant – Lidl US has popular 49-cent butter croissants, flown in from Europe and baked fresh daily in its stores.
- Special Guest bakery program – Lidl US recently launched a Special Guest bakery program where it introduces one new baked good each month that leans into seasonal trends and unique items, available while supplies last. For the Woodbridge opening, the company will feature pumpkin muffins and corn muffins. Additionally, the bakery department restocks freshly baked breads and pastries throughout the day.
- Butcher’s Specialty Private Label Meat Brand – Butcher’s Specialty is a line of high-quality, affordable beef, chicken, pork, lamb and veal, featuring options like USDA Choice beef, organic beef, grass fed beef, antibiotic-free chicken and all-natural pork.
- Preferred Selection Pizza – The pizzas are imported from Europe and feature a combination of unique and classic flavors, like Truffle Oil & Mushroom, 5 Cheese & Chutney and Margherita.
- Bon Gelati Mini Mix Ice Cream Bars – Similar to other brand name ice cream bars, this Lidl-exclusive pack comes with 12 bars and four flavors, including milk chocolate, almond, white chocolate and dark chocolate.
- Preferred Selection Prosciutto – A premium, thinly sliced prosciutto, perfect for charcuterie boards and sandwiches.