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Vallarta Supermarkets will hold a grand opening celebration and ribbon cutting Sept. 17 for a replacement store at 3443 Saviers Road in Oxnard, California.

The first 300 customers will get a free reusable grocery bag filled with food, while five local schools and charities will receive a share of $5,000 in donations. There also will be community giveaways and free fresh food.

“Oxnard has been part of the Vallarta family for years, and this new location is our way of investing back into the community that has supported us so wholeheartedly,” said Lizette Gomez, Vallarta’s director of marketing.

“We’re not just opening a store, we’re creating a fresh, new gathering place where neighbors can connect, share and enjoy the vibrant flavors they know and love.” 

The new 41,000-square-foot store will replace the location at 1050 A St., which will close Sept. 14. It will feature Vallarta’s signature departments, as well as a few new to the region, including: 

  • Fresh produce: Fresh produce from local U.S. growers and premium farms, offering a wide selection of certified organic and ethically farmed options at the best prices.
  • Carniceria: The heart of its stores, customers can find premium cuts like Ranchera, a thinly sliced flank steak available unseasoned or marinated in Vallarta’s signature spice blend.
  • Pescaderia: The pescaderia features fresh and frozen seafood from around the world, with fishmongers available for custom prep, as well as an in-house Cevicheria offering 12 varieties of freshly made ceviches and spicy aquachiles.
  • Guacamole and pico de gallo station: Made to order using 100 percent Hass avocados and the freshest ingredients, guests can personalize their guacamole with pico de gallo, tailored to their taste. 
  • Sushi: Premium, hand-rolled by master sushi chefs, rolls made daily with multiple options to choose from. 
  • Juice bar: Bringing vibrant, fresh flavors with its signature aguas frescas, served from traditional vitroleros, available in a variety of flavors including horchata, strawberry and jamaica. Customers can also get fresh-pressed fruit, smoothies and vegetable juices, boost their wellness with shots of wheatgrass, turmeric or ginger root.
  • La Fruteria: Customers can order fruit bowls with Tajin, Chamoy, lime juice and salt. 
  • Cremería: Brings the essence of a traditional Latin American deli to life, offering a curated selection of the freshest cremas and an array of authentic cheeses. 
  • Panaderia: Made fresh daily, Vallarta offers a variety of Latin American baked goods, as well as hand-decorated cakes and signature sweets. 
  • Tortilleria: Customers can buy authentic corn and flour tortillas, made fresh in-house with the highest quality corn, soaked and boiled for 24 hours, ground with volcanic rock and then cooked.
  • La Cocina: La Cocina offers the convenience of a ready-made meal for any time of day. Customers can choose from a variety of traditional favorites from Mexico and Central America for breakfast, lunch or dinner.
  • Dulcería: Vallarta’s candy section carries a wide array of authentic dulces from Mexico and Central America and has everything needed to host a celebration – piñatas, goody bags, games, prizes, piggy banks and traditional décor.
  • Floreria: For any holiday or occasion, customers can browse a selection of arrangements from local growers, ensuring quality, long-lasting flowers. For more permanent options, the florería also offers a huge variety of potted plants. 

[RELATED: Vallarta Supermarkets Selects Logile Solutions For Fresh Food Production]



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