SpartanNash and the SpartanNash Foundation recently joined with shoppers at Family Fare, Martin’s Super Markets and D&W Fresh Market to raise $330,000 to support military families, veterans and communities.
Held May 21-June 23, the annual Heroes fundraiser supported three nonprofits – Folds of Honor, Operation Homefront and Convoy of Hope. Each organization will receive $110,000 to advance their respective missions.
“These funds are more than just financial assistance – they’re a lifeline made possible by the generosity of our store guests,” said SpartanNash SVP and Chief Communications Officer Adrienne Chance, who also is the executive director of the SpartanNash Foundation.
“Not only can Convoy of Hope continue delivering critical relief on the frontlines, our other partners in Operation Homefront and Folds of Honor can provide hope and resources to U.S. servicemembers, veterans and their families. This campaign is a powerful reminder that when everyday people come together with purpose, they can help others in their time of greatest need.”
The SpartanNash Foundation has partnered with Operation Homefront during the annual Heroes fundraiser since 2018, adding Convoy of Hope and expanding the fundraiser in 2023 to support both military and disaster relief partners.
This year, it also included Folds of Honor and its educational scholarships for military and first responder families. Since it was founded in 2007, Folds of Honor has awarded nearly 62,000 educational scholarships.
“We are so grateful to the SpartanNash Foundation, its outstanding team and patriotic store guests for their impact in making a life-changing difference,” said Dan Rooney, founder and CEO of Folds of Honor.
“These funds will help provide an education to the families of fallen or disabled American heroes. Military servicemembers and first responders selflessly sacrifice every day, and this generous donation will ensure that their spouses and children are not forgotten.”
To learn more about the SpartanNash Foundation and its nonprofit partners, visit spartannash.com/retail-fundraising-partners.
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