Weis Markets has partnered with NationsBenefits, a company specializing in healthcare fintech solutions and supplemental benefits, to enhance member access to nutritious food and wellness items through a tech-driven integration.
Medicare Advantage, Medicaid and Commercial cardholders can now use their Benefits Mastercard prepaid card at more than 200 Weis Market locations in Delaware, Maryland, New Jersey, New York, Pennsylvania, Virginia, and West Virginia to purchase approved items.
The NationsBenefits card program enables health plans to provide members benefit funds configured and available to various programmatic requirements including over the counter, groceries, wellness items and other services.
“We are excited to partner with Weis Markets to expand accessibility to healthy food and over-the-counter items,” said Michael Parker, co-CEO of NationsBenefits. “We continuously evaluate opportunities to improve our members’ benefit experience, and integrating with Weis Markets improves seniors’ ability to use their benefits at their convenient and local supermarket.”
[RELATED: Weis Markets Buying Saylor’s Market In Newville, PA]
This integration is powered by NationsBenefits’ Basket Analyzer Service (BAS). BAS enables item restrictions through its integrated point-of-sale software. This technology simplifies and improves upon the current payments paradigm while enabling health plans to support wellness goals through targeted benefits programs.
“Weis Markets is excited to partner with NationsBenefits to provide our customers with an additional convenient payment option for essential groceries and wellness products,” said Nick Cicco, VP of pharmacy. “Partnering with NationsBenefits ensures that Weis Markets customers with eligible benefits are able to easily use their funds to support their health and everyday lives.”
Members can use their flex card at all Weis Markets locations for eligible products.
Add Comment