Ahead of Quitter’s Day on Jan. 10 – when most people begin to give up on their New Year’s resolutions, Kroger’s Simple Truth brand is unveiling six limited-time Resolution Rescue bundles designed to make upholding some of the most popular better-eating pledges easier.
According to Kroger’s retail data science arm, 84.51º, 79 percent of customers make New Year’s resolutions focused on physical health, with 58 percent planning to adopt eating habits that support a healthier lifestyle.
A part of the Our Brands’ roster, Simple Truth’s Resolution Rescue bundles can be found across the Kroger Family of Stores to help customers push through that mid-January slump, when snacking, meal-prepping and home-cooking goals can be tough to sustain.
“Maintaining resolutions can be a challenge, which is why Simple Truth has developed a straightforward solution to help our customers stay on track,” said Juan De Paoli, VP of Our Brands for Kroger.
“From snacking smarter to enjoying more veggie-forward meals and prioritizing protein, Simple Truth’s Resolution Rescue bundles – all free from unwanted ingredients – offer a delicious and convenient way to keep up with any better-eating resolution.”
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Customers can visit simpletruth.com/resolutions to shop the Resolution Rescue packages, including:
- Mocktails Bundle: This option helps Dry January participants make alcohol-free drinks at home.
- Meatless Meal Bundle: Customers can get their daily servings of fiber and protein with this dense bean salad.
- Protein-Packed Breakfast Bundle: A selection of protein-packed options for the morning.
- Savory Snacks Bundle: These quick bites feature salty, savory treats.
- Sweet Treats Bundle: This choice has something for sweet teeth.
- Get Your Veggies Bundle: Easy-to-prepare vegetable options.
From Jan. 10-21, Kroger customers can get free delivery with any purchase of at least $15 in Simple Truth branded products on orders of $75 or more. With some 1,500 products that are free from artificial colors, flavors and preservatives, Simple Truth also carries plant-based, gluten-free and USDA-certified organic products.
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