Tops Friendly Markets has introduced new artisan breads – designed to enhance sandwiches, appetizers and table breads – at participating stores.
They are available in seven flavors – Rosemary Sea Salt, Kalamata Olive, Asiago, Roasted Garlic, Pugliese, Ciabatta and Baguette – though the variety may vary by location.
Created in partnership with Buffalo-based Rich Products, the collection is a “perfect example of [Tops’] passion for delivering high-quality products that elevate every meal,” according to the grocer.
“As a leader in the bakery category, we were looking for the right partner to enhance our specialty breads and rolls offerings,” said Joseph Mailhot, manager fresh bakery merchandising for Tops.
“We’re excited to team up with Rich’s to provide our customers with an exciting new offering that not only delivers a unique flavor profile but is the perfect loaf to serve to guests, present with a bottle of wine to a dinner party or enjoy with your family.”
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Each loaf is made with clean ingredients no artificial additives, colors or sweeteners. The dough is made with an all-natural dough starter, a slow fermentation process of more than 16 hours, and a slow proofing process that last up to five hours. The loafs are also baked on a natural Italian stone at high heat to create a crispy crust.
“There’s no question artisan breads and rolls are a favorite among consumers, especially as we enter the colder months,” said Deanne McDonnell, customer marketing manager, Rich Products. “Perfect for game day, weekday or special occasions, this delicious, fresh and authentic bakery collection is sure to be a staple this season among Tops’ shoppers.”
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