Flowers Foods Inc. has named Meredith Wiktorowski as SVP and chief customer officer.
Reporting to Chief Growth Officer Terry Thomas, Wiktorowski is responsible for sales strategy and growing Flowers Foods’ revenue, market share, profitability and reputation with retail customers nationwide.
“Meredith brings extensive experience catering to retail grocers of all sizes, robust strategic sales acumen and strong leadership skills,” Thomas said. “These attributes make her a vital asset as we work to maintain a steadfast focus on the customer for sustainable, profitable business growth.”
Wiktorowski joins Flowers from PepsiCo, where she held a variety of sales roles with increasing responsibility in the snacks and beverages businesses over the last 26 years. Most recently, she served as VP of retail sales for PepsiCo Beverages North America – North Division, where she was accountable for developing and implementing selling strategy across all formats and retailers located within the 14 states from Maine to Michigan.
[RELATED: Flowers Foods Introduces 11 New Bakery Products]
About Flowers Foods
Headquartered in Thomasville, Georgia, Flowers Foods Inc. is one of the largest producers of packaged bakery foods in the U.S., with 2023 sales of $5.1 billion. Flowers operates bakeries across the country that produce a wide range of bakery products. Among the company’s brands are Nature’s Own, Dave’s Killer Bread, Wonder, Canyon Bakehouse and Tastykake.
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