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Flowers Foods Names Wiktorowski To Lead Retail Customer Sales

Meredith Wiktorowski
Meredith Wiktorowski

Last updated on September 16th, 2024

Flowers Foods Inc. has named Meredith Wiktorowski as SVP and chief customer officer.

Reporting to Chief Growth Officer Terry Thomas, Wiktorowski is responsible for sales strategy and growing Flowers Foods’ revenue, market share, profitability and reputation with retail customers nationwide.

“Meredith brings extensive experience catering to retail grocers of all sizes, robust strategic sales acumen and strong leadership skills,” Thomas said. “These attributes make her a vital asset as we work to maintain a steadfast focus on the customer for sustainable, profitable business growth.”

Wiktorowski joins Flowers from PepsiCo, where she held a variety of sales roles with increasing responsibility in the snacks and beverages businesses over the last 26 years. Most recently, she served as VP of retail sales for PepsiCo Beverages North America – North Division, where she was accountable for developing and implementing selling strategy across all formats and retailers located within 14 states from Maine to Michigan.

[RELATED: Flowers Foods Introduces 11 New Bakery Products]

 

About Flowers Foods

Headquartered in Thomasville, Georgia, Flowers Foods Inc. is one of the largest producers of packaged bakery foods in the U.S., with 2023 sales of $5.1 billion. Flowers operates bakeries across the country that produce a range of bakery products. Among the company’s brands are Nature’s Own, Dave’s Killer Bread, Wonder, Canyon Bakehouse and Tastykake.

About the author

Author

Sommer Stockton

Web Editor

Sommer joined The Shelby Report in January 2022 after graduating from Brenau University in Gainesville, GA with a B.A. and M.A. in Communications and Media Studies. Sommer is excited to learn about the grocery industry and share her findings with The Shelby Report's readers!

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