Tony’s Fresh Market, one of the banner companies of Ontario, California-based Heritage Grocers Group, has enhanced its digital presence through a website redesign and updated customer loyalty program.
“Our customers are at the center of everything we do, and their feedback plays a vital role in how we operate each location,” said Heritage Grocers Group CMO Adam Salgado.
“Based on resounding customer feedback and requests for an enhanced digital experience, our team worked hard to deliver a new, cohesive, personalized and reliable online shopping and savings platform that we’re thrilled to introduce today. Creating an engaging, user-friendly and responsive experience that meets our customers’ evolving shopping preferences was our primary goal during the redesign process. We’re proud to help provide further value and ease to our Tony’s Fresh Market customers.”
Additional features of Tony’s website update include a contemporary design, improved navigation and user-friendly interface. In addition to weekly ads, customers will find recipes, career opportunities and online shopping solutions. The site also provides a simplified way to join the company’s email list to receive communications such as Tony’s weekly circular, coupons, exclusive offers, sweepstakes opportunities and community event information.
Customers can also sign up for the new loyalty program by visiting Tony’s Fresh Market Rewards.
[RELATED: Heritage Grocers Group Expands Loyalty Program To El Rancho Supermercado]
Customers who opt-in and participate can:
- Clip digital coupons;
- Earn and redeem points on all purchases;
- Enjoy and access exclusive weekly offers;
- Receive one point for every $1 spent;
- Save big on Tony’s digital deal of the week; and
- Take advantage of seasonal offers and promotional discounts.
Tony’s Rewards also replaces the previous rewards program, joining the brand with Heritage’s other banner companies, Cardenas Markets and El Rancho Supermercado, under one unified loyalty offering. Customer accounts and rewards points from the previous program will transfer to the new one.