Vori has announced a strategic partnership with Good Stuff Distributor, a Northern California grocery product distribution leader.
This collaboration leverages Vori’s new all-in-one POS platform, VoriOS, and Good Stuff’s distribution network, product data and industry expertise. The collaboration will support Good Stuff’s mission to provide exceptional customer service and a diverse product assortment to the grocers they serve. Its mission complements Vori’s, which is to provide reliable nourishment to communities across the U.S.
“Vori’s partnership with Good Stuff is monumental. This collaboration is a catalyst for independent grocers to reclaim their power, brighten their futures and ensure their family legacies,” said Brandon Hill, CEO and co-founder of Vori.
“Data transparency and usability are paramount for competing against big box chains, e-commerce and inflation. I’m proud to say that Good Stuff and Vori are both in the business of empowering independent grocers by co-creating ways to level the playing field.”
As a strategic partner, Good Stuff is also a fully integrated supplier on VoriOS, infusing accurate data into all VoriOS tools used across a grocery store. The full integration enables streamlined inventory reordering, new product discovery and the ability to process Good Stuff invoices in VoriOS, reducing the time and manual labor needed to detect wholesale cost changes. Grocers with VoriOS report a 75 percent reduction in the time they spend managing cost changes.
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Good Stuff’s data integration with VoriOS also includes the real-time ingestion of Good Stuff’s digital promotional files to instantly apply vendor discounts at the shelf and in the VoriOS point-of-sale system. As VoriOS enters more independent grocery stores, grocers leveraging its built-in loyalty program are seeing increased basket sizes and as much as a 50 percent increase in visit frequency from shoppers who are members.
“My family has been in the business for over 30 years. For the first time, Good Stuff’s grocery customers now have access to tools that allow them to manage cost changes and discounts that are passed onto them from all the brand partners we represent,” said Ahmed Cheade, COO and son of Good Stuff Distributor founder.
“The old-school way of reconciling invoices to keep up with frequent cost changes and new items is inefficient and costly. VoriOS improves efficiency and profitability for our customers.”
The Vori and Good Stuff partnership will also provide independent grocers with free educational content to help them adopt best practices and data insights traditionally used by big box retailers, including product merchandising and mix analysis, shelf price and margin management strategies, digital advertising tactics and prescriptive advice on opening a new grocery store.
