Big Y has opened a new market at 850 S. Main St. in Middletown, Connecticut, the second of three new locations coming to the state this year.
The Middletown Big Y market offers an on-site bakery with hand-decorated cakes and specialty baked goods, such as signature snowflake rolls, along with full-service butcher and seafood departments with six deliveries of fresh, sustainable seafood every week.
The kitchen and deli feature ready-to-heat, -eat or -cook Big Y Quick, Easy Meals including hand-tossed pizza available by the slice or whole pie, freshly made sushi, made-to-order subs and paninis with Boar’s Head Premium meats and cheeses. A selection of Boar’s Head products are also available sliced or pre-packaged in the deli.
It has a wide assortment of products and specialty items from local partners, including Arethusa Farm old-fashioned-style ice cream and specialty cheeses, Bear’s seasoned wings, Liuzzi Italian specialties, Hummel Bros. frankfurters and quality meat products and Lamberti sausage, Deep River chips, Lyman Orchards apples and pies, Gina Marie Bakery traditional Italian products and Chabaso Bakery artisan breads.
[RELATED: Big Y Appoints Swensen To Fresh & Local DC Leadership Team]
“All of us at Big Y are very excited to serve and be a part of the Middletown community with our unique fresh and local offerings, trained experts and state of the art facility,” said Michael P. D’Amour, president and CEO of Big Y. “We are proud of our exceptional and knowledgeable employees who are poised and ready to provide our Middletown customers with a remarkable and personalized shopping experience.”
The company broke ground on the project in April 2023. The building offers new green features like eco-friendly equipment, including energy-efficient refrigerated cases, a full- store generator and electric vehicle charging stations in the parking lot. This and other recent store designs are part of the company’s broader strategy to modernize its retail spaces for customers and employees.
Grand opening festivities begin on July 11 and will include giveaways, offers and sample tastings. New myBigY members will receive 500 myBigY Rewards points for signing up. Discounts are available every day for myBigY members using their membership, based upon their grocery purchases.
This is the second market to open in the state this year. The Brookfield, Connecticut, location opened its doors in May. New locations are also underway in Westport, Connecticut, and Uxbridge, Massachusetts. These locations will bring Big Y’s number of supermarkets to 77.