Flashfood has partnered with The Save Mart Companies to divert food waste from landfills by offering reduced prices on groceries nearing their sell-by date.
The Flashfood app is available at 44 Lucky stores in the greater San Francisco Bay Area and will expand to all of The Save Mart Companies’ banner locations in California and Western Nevada to fulfill customer demand. Using the Flashfood app, shoppers can select a Lucky store location, choose discounted items to purchase, pay on the app and pick up the order in store.
Flashfood helps consumers stretch their dollar further on high-quality food while reducing the amount that is sent to landfills. In addition, EBT payment capabilities are built into the platform, benefiting the 4.6 million SNAP customers in California – the most of any state in the U.S. Flashfood is committed to adding SNAP EBT as a payment option in all retail partners by the end of the year in partnership with payments company Forage.
“No one wants to live in a world where food goes to waste, while at the same time families are forced to live with less,” said Flashfood CEO Nicholas Bertram.
“The Bay Area has long been a place where technology is used to solve humanity’s problems, which is why Flashfood desires to be part of this community. We’re proud to partner with The Save Mart Companies, a retailer that has served shoppers in California for more than 70 years and continues to support the communities they serve.”
The Save Mart Companies is the first retailer in California to offer Flashfood, providing local communities with a new option for affordable groceries.
“This partnership underscores our commitment to innovation and leadership in the industry,” said Tamara Pattison, SVP and chief digital officer at The Save Mart Companies. “Together, we’re tackling food waste so that the bounty of California’s farms ends up on the dinner table, not in a landfill.”
Read more produce news from The Shelby Report.