The Fresh Market customers can have groceries delivered through the convenience of DoorDash, the local commerce platform.
Available on the DoorDash Marketplace, the specialty fresh food retailer is providing guests the flexibility and option to shop for favorite weekly meals, special occasions and dinner-on-the-go, capitalizing on The Fresh Market’s omnichannel approach to enhance the customer experience.
“It’s exciting to bring our guests another way to shop our stores that fits their daily lifestyle needs,” said CMO Kevin Miller.
“Being able to find The Fresh Market on the DoorDash Marketplace and place an order for delivery will help our guests’ holiday shopping needs, solve ‘what’s for dinner tonight’ on a busy day or everyday if they prefer or need the convenience of delivery.”
All participating stores will be available on DashPass, DoorDash’s membership program that offers members $0 delivery fees from thousands of restaurants, grocery and convenience stores nationwide. DashPass members can enjoy these benefits on all eligible orders of $35 or more from The Fresh Market.
“We couldn’t be more excited to partner with The Fresh Market ahead of the busy holiday season to offer their leading fresh selection to new and loyal customers with stress free on-demand delivery,” said Fuad Hannon, VP of new verticals at the Greensboro, North Carolina-based company.
“The Fresh Market is a welcome addition to the 100,000 non-restaurant stores on our marketplace and drive platforms in North America, bringing top notch selection and continued convenience to consumers.”
To celebrate the launch, guests can receive $20 off delivery orders of $60 or more at The Fresh Market until Dec. 31.
In addition to the DoorDash partnership, The Fresh Market recently collaborated with Uber Eats to offer grocery delivery as well.
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