The Fresh Solutions Network will exhibit its branded Side Delights’ fresh potatoes, as well as a new line of spuds March 4 at the SEPC’s Southern Exposure trade show in Orlando, Florida.
SEPC’s Southern Exposure show highlights the latest innovations within the fresh produce industry.
“We’ve exhibited at SEPC’s Southern Exposure for over a decade. We are a proud Gold Sponsor of this show, supporting SEPC at its highest level,” said Kathleen Triou, president and CEO of Fresh Solutions Network.
“We consistently find that regional shows, such as this, provide the right balance of breadth of buyers and depth of buying teams to showcase our product innovations in a serious yet social environment.”
According to The Packers 2022 Fresh Trends report, 62 percent of consumers surveyed reportedly bought fresh potatoes in the past 12 months. The only category more popular was bananas, with 63 percent of consumers buying. Potatoes are more than America’s favorite vegetable; they are also America’s favorite side dish, with 75 percent of buyers using potatoes this way.
Despite a slight decrease in volume sales (from Oct-Dec), volume sales remain 3.7 percent above pre-pandemic levels. Post-pandemic consumers have returned to looking for convenience-oriented potato items when shopping.
Capitalizing on category trends and consumer buying behavior, the Side Delights brand of potatoes are available in a full assortment of sizes and types, including convenience-oriented items like its Amazables!, Steamables, Bakeables and Grillables.
“We invite attendees to visit us at booth No. 1047,” Triou said. “We will showcase our refreshed Side Delights packaging and new Savvy Spuds product line. Addressing the tight potato market, we launched Savvy Spuds now to ensure all good eating potatoes can find their way to dinner tables, despite looking slightly different. We believe this is one way to address sustainability efforts by reducing overall food waste.”
For more information on Side Delights products and its network of farms, visit SideDelights.com.
