Boise, Idaho-based Albertsons Companies has partnered with Marketplacer to present an executive fireside chat on May 11 titled, “The New State of Marketplaces and Their Opportunity for Growth,” at the Retail Innovation Conference in Chicago.
The session features a discussion on the state of the industry between Jas Krdzalic, senior director of marketplace strategy at Albertsons Cos., and Bob Schwartz, member of the Marketplacer board of directors. Together, they will share perspectives on the advantages of running an online marketplace in a competitive retail market. They will also touch upon marketplace strategies to boost customer acquisition and brand exposure, as well as discuss the competitive landscape and possible areas of disruption and consolidation.
Marketplaces are transforming the way consumers shop and how merchants sell and suppliers market their goods. They are fast becoming an essential component of an organization’s e-commerce strategy to generate more revenue, create compelling customer experiences and drive loyalty.
The fireside chat will also feature specific examples from Marketplacer’s customer base of transforming companies with the power of marketplace technology, as well as Albertson’s thoughts on how to leverage a marketplace strategy to become a category leader.
“This is a really important topic for all kinds of online merchants as product category line and industry leaders blur as companies take advantage of the immense opportunities of marketplaces,” said Jim Stirewalt, president U.S., Marketplacer. “We look forward to diving into the topic with Albertsons Cos. to address this important shift in the market and showcase.”
Retail Innovation Conference attendees can find this panel in room No. S405B on May 11.
Marketplacer is a technology software as a service platform that has helped build and deploy over 100 marketplaces connecting over 13,000 businesses worldwide. The marketplacer platform exists to make growth simple from implementing marketplace strategies such as shipment from drop-ship sellers, adding new categories or third-party range extension, through to consolidating markets and rolling out modern revenue models such as recurring memberships that allow businesses to grow faster and beyond the constraints of capital inventory.
Albertsons Cos. operates stores across 34 states and the District of Columbia under 20 banners, including Albertsons, Safeway, Vons, Jewel-Osco, Shaw’s, Acme, Tom Thumb, Randalls, United Supermarkets, Pavilions, Star Market, Haggen, Carrs, Kings Food Markets and Balducci’s Food Lovers Market.
For more information, visit albertsons.com.
