Last updated on June 13th, 2024
Nutiva, a pioneer of the organic plant-based food movement with its line-up of USDA Certified Organic and Non-GMO Project Verified culinary oils and superfoods, has acquired Coconut Secret from its parent company Leslie’s Organics LLC.
Coconut Secret established itself as a leader in the soy-free Asian sauces category, which the company created in 2009 with its introduction of the first soy-free, low-sodium soy sauce replacement, coconut aminos.
Coconut Secret was created by siblings 12 years ago with a vision: to make a line of healthy, organic, low-glycemic foods for their diabetic parents. The brand made itself a trusted household pantry staple for plant-based and health-conscious consumers with its coconut aminos line. Coconut Secret was the originator of this product with only two ingredients – organic coconut tree sap and mineral-rich sea salt.
Today, that vision has extended the brand to nationwide distribution in Whole Foods, Target and Walmart and more than 10,000 natural/organic health food stores and conventional grocery chains.
“We’re thrilled to welcome Coconut Secret into our family of sustainable foods as we pursue a brighter future with innovative products that lead the plant-based and organic culinary space,” said Steven Naccarato, CEO of Nutiva. “With unsurpassed quality and taste, its unique coconut aminos line caught our eye from the beginning, and we are excited to bolster its portfolio of organic, Asian-inspired offerings. The synergies between our companies allow us to strive to achieve Nutiva’s mission to build a better future by furthering food education, empowering farmers and providing consumers with the best sustainable and USDA Certified Organic products the market has to offer. We have always admired Coconut Secret and couldn’t imagine a better fit with Nutiva, from its product suite to mission and values.”
Nutiva and Coconut Secret provide consumers with sustainable and clean pantry staples. Both brands source coconut ingredients from certified organic, fair-trade farms in the Philippines and care about the quality of the product. Nutiva leads the plant-based and organic culinary space, and the acquisition of Coconut Secret bolsters the company’s reach into new categories while still upholding the stringent beliefs and requirements it has relied on since its conception in 1999.
In addition to the original Coconut Aminos, which most consumers use as a soy-sauce replacement, the Coconut Secret portfolio includes Teriyaki and Garlic sauces to provide consumers with healthier options for these popular flavors.
Richmond, California-based Nutiva and Coconut Secret products are available in retailers nationwide and at nutiva.com and coconutsecret.com.
