Last updated on July 29th, 2020
Boulder, Colorado-based “I and love and you,” maker of holistic pet food and treats, has announced a major milestone – a total donation of more than one million meals to animal welfare organizations nationwide including rescue shelters and pet food banks.
Each month since 2016, “I and love and you” has been donating approximately 2,000 meals for both dogs and cats to organizations across the country helping pets find their forever homes. The brand recently surpassed the major milestone of one million meals donated with its amplified COVID-19 relief efforts.
“‘Love’ is our middle name – it’s at the forefront of everything we do, and it’s important to us as a company to show not only our own fur-children love but the pets waiting to find their forever homes,” said Beau Mainous, CEO of “I and love and you.” “There are approximately 3.3 million dogs and 3.2 million cats that enter U.S. animal shelters each year, which is completely heartbreaking, so we made it our mission to help support these pets as much as we can by providing high-quality food for a healthy, happy life.”
Due to the recent pandemic and the uncertainty that comes with it, “I and love and you” has significantly increased meal donations to local organizations, and most recently provided 43,280 meals to Colorado Pet Pantry, a nonprofit pet food bank, which has seen an increase in need for food since March. Additionally, the brand has increased donation efforts to other nonprofit organizations throughout the country including Life is Better Rescue, Frosted Faces Foundation and Hope Animal Rescue in Iowa this spring.
“During these uniquely difficult times, we’ve seen the incredible need for supplies and donations as these shelters skyrocket,” said Mainous. “It warms our hearts to know there’s been a significant increase in pet adoptions and fosters across the country in the last few months. Pets play such an important role in our lives as companions and friends and have so much joy and love to give, so it’s no wonder adoptions have increased during this time when many of us feel isolated and are looking for a pet to love and care for. However, this can quickly deplete the supplies at food banks and shelters. We hope our contributions can help encourage others to keep these deserving organizations top of mind and help provide support where they can.”
All products are available at conventional, national and traditional grocers nationwide, as well as online at Amazon, Chewy, Thrive and more.
All “I and love and you” products are made with real meat, contain no fillers or anything artificial and are approved by a holistic veterinarian.