Last updated on June 14th, 2024
Brooklyn-based Principe has launched a new-to-market “Double D.O.P. Snack Pack” with Prosciutto di Parma and Parmigiano Reggiano and featuring a pairing of truly Italian cured meat and cheese. Sourced from select heritage breed pigs, Prosciutto di Parma is imported from the Emilia Romagna region of Italy known for its sweet, aromatic and dry mountain air. Complementing the prosciutto are bite-sized cubes of Parmigiano Reggiano that are made from pasteurized cow milk. The story of this sharply-flavored cheese is closely entwined with that of prosciutto, as hogs that live near Italian creameries are fed the natural by-products of the cheese-making process.
This snack pack meets the health requirements of today’s demanding consumer. It’s high in protein, gluten-free and ideal for Keto or Paleo diets. The Principe D.O.P. Prosciutto di Parma & Parmigiano Reggiano Snack Pack is the perfect “grab and go” option to simultaneously satisfy dietary restrictions and serious savory cravings, the company says.
“After months of working from home and being restricted from road trips, parks, and picnics, Americans are slowly—and safely—starting to regain a taste of the freedom that they’ve taken for granted,” said Alberto Minardi, CEO of Principe Food USA. “As we welcome summer, consumers will be looking to complement their escapes, adventures and small gatherings with a snack that refuses to be secondary. One that encapsulates culinary excellence, world-class quality, from-the-market freshness and refined taste.”
The snack pack’s Parma prosciutto and Parmigiano Reggiano pair perfectly with artisanal beer, fruit—melon is recommended—or Italian wine. This matching potential opens opportunities for cross-promotion with wine and beer products and the Principe D.O.P. Prosciutto di Parma and Parmigiano Reggiano Snack Pack also can be merchandised in both deli and specialty sections of retail establishments.
Designed with separate, clear compartments for the Parma Prosciutto and Parmigiano Reggiano, each Principe D.O.P. Prosciutto di Parma and Parmigiano Reggiano Snack Pack offers an accessible snack. Aged 16 months, every snack pack includes two ounces of prosciutto and 1.5 ounces of cheese. Each case contains 12 snack packs weighing 3.5 ounces each.
