InComm, a payments technology company, is adding multi-format food, fuel and pharmacy retailer Giant Eagle Inc. to InComm Healthcare’s OTC Network, which provides health plan supplemental benefit and incentive spending solutions designed to encourage healthy purchases.
With the new partnership, the more than 5 million health plan OTC Network cardholders will now be able to use their benefit cards at any of Giant Eagle’s 200-plus locations throughout Pennsylvania, Ohio, Maryland, West Virginia and Indiana.
The OTC Network Product Suite, which includes the OTC Supplemental Benefit Card and Incentive & Rewards Cards, is powered by InComm’s proprietary payment technology, the InComm Healthcare Payment Platform. This technology allows consumers to use employer or health plan-sponsored incentive funds to purchase items from specified product categories predetermined by the program sponsor, and receive discounts on select products.
“By adding Giant Eagle to our network, we’re taking another step toward improving the accessibility of benefits and incentives for health plan members across the nation,” says Brian Parlotto, EVP of InComm. “In joining our expanding network of retailers, Giant Eagle will also promote the well-being of its customers by providing access to these benefits in their neighborhood stores.”
“We want to give our shoppers the best experience possible and helping them to live healthier along the way is a major win for us,” says Jim Tsipakis, SVP pharmacy at Giant Eagle. “This partnership will deliver added convenience and support healthy behaviors for our customers.”
InComm’s Healthcare Payment Platform is built to communicate with any POS system and adjudicates funds and discounts based on market basket UPC restricted-spend rules. InComm Healthcare’s OTC Network cards, which are offered through more than 270 health plans, are accepted at national retailers and independent pharmacies across the U.S.
