Sprouts Farmers Market will open its first store in Virginia in Herndon at 494 Elden Street on Wednesday, Oct. 2.
Phoenix, Arizona-based Sprouts, which is one of the fastest–growing companies in the country, is known for its store layout inspired by farmers markets—which features fresh produce at the center of the store, an expansive bulk foods section, and extensive vitamin department focused on wellness.
To celebrate the opening and support youth nutrition education and access, the Sprouts Healthy Communities Foundation will make $5,000 donations to the YMCA of Reston and Food for Neighbors. The YMCA funds will support after-school programs that teach youth healthy habits and nutrition through hands-on cooking lessons. The Food for Neighbors funds will provide bags of nutritious food to youth experiencing hunger across 16 schools in Fairfax and Loudoun counties.
A ribbon-cutting ceremony will be held before doors open at 7 a.m. The first 200 shoppers will receive 20 percent off their initial total purchase.
Muffin and coffee samples will be served to guests in line before doors open. Every customer on grand opening day will receive a free reusable bag with purchase.
As part of Sprouts’ commitment to “zero waste,” the new store will donate unsold and edible groceries to Capital Area Food Bank through the grocer’s Food Rescue program. In 2018, Sprouts stores and distribution centers donated 27 million pounds of product, equivalent to 23 million meals. Food that is not fit for donation is provided to local cattle farms and composting facilities. Sprouts’ evolving “zero waste” initiatives help minimize food waste while reducing the impact of hunger and the company’s environmental footprint.
Sprouts Farmers Market Inc. specializes in fresh, natural and organic products. Sprouts offers a complete shopping experience that includes an array of fresh produce in the heart of the store, a deli with prepared entrees and side dishes, The Butcher Shop and The Fish Market at Sprouts, an expansive vitamins and supplements department and more. Sprouts employs more than 30,000 team members and operates more than 325 stores in 21 states from coast to coast.
