Sparkling Ice, part of the Talking Rain Beverage Co. portfolio, on Oct. 8 debuted its first line of caffeinated products, Sparkling Ice +Caffeine, at the 2018 National Association of Convenience Stores Show (NACS) in Las Vegas.
Featured in the Cool New Products Showcase, the 16-oz. cans are available in five flavors: Black Raspberry, Blue Raspberry, Triple Citrus, Strawberry Citrus and Orange Passionfruit.
“We’re constantly working to expand our product offerings to meet consumer demand,” said Chris Hall, CEO of Talking Rain. “Since we’re seeing a surge of consumer demand for caffeinated products in the industry, we wanted to leverage our expertise for making zero-calorie sparkling waters that consumers love with an added boost of caffeine. A departure from our one-size-fits-all approach, we’re excited to reach a new audience of consumers through the launch of our Sparkling Ice +Caffeine 16-oz. cans, while continuing our ongoing partnerships with convenience stores nationwide. Our distribution network has been particularly excited for the introduction of this immediate consumption solution.”
Sparkling Ice +Caffeine contains 70mg of caffeine, zero sugar, zero calories, antioxidants and vitamins, and comes in a can. It retails for $1.89 per can and will be rolling out into retailers nationwide starting in January.
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