Last updated on December 12th, 2024
Food City has been offering GoCart curbside pickup at select stores since late 2015, and the southeastern grocer is still working to expand the service, most recently adding a store in Elizabethton, Tennessee, and Big Stone Gap, Virginia.
“At Food City, we’re always looking for ways to bring added value and convenience to our shoppers,” says Steven C. Smith, Food City president and CEO. “Our GoCart program is literally changing grocery shopping as we know it.”
The program allows customers to order their groceries online, have the order fulfilled by a professional shopper, and then loaded into their vehicle when they arrive at the store. Customers can pay online or by credit or debit card at the time of pickup. Food City charges a service fee of $4.99, regardless of the order size.
“GoCart combines the added convenience of drive-thru service with the personalization of online shopping. It’s truly the best of both worlds,” says Smith.
To use the online ordering service, customers can visit Food City’s website to create an account or log into their existing account. Once they select the nearest GoCart store as their home store, they can shop from thousands of items, including weekly specials, or search departments to add items to their cart. The Quick Cart feature also allows shoppers to view previously purchased products, which can be added by item, category or an entire list in a single click. Customers also have the option to add digital coupons to their cart. They can select a pickup time that fits their schedule, ranging from as soon as three hours after the order is placed to several days in advance. Once they review their list, making changes as needed, and submit their order, special requests can be added for their professional shopper on the cart summary page. Upon arrival at the store, shoppers pull up to the curb, and their shopper will load their groceries for them.
“Our Food City professional shoppers are trained to carefully review the notes and requests submitted with each order to ensure our valued customers receive the correct items in the quickest, most convenient manner possible,” Smith adds.
The newest GoCart stores are located at 920 Broad Street in Elizabethton and 603 Wood Avenue in Big Stone Gap.
Headquartered in Abingdon, Virginia, K-VA-T Food Stores—Food City’s parent company—operates 132 retail outlets throughout southeast Kentucky, southwest Virginia, east Tennessee, Chattanooga and north Georgia.
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