Chosen Foods, a producer of 100 percent pure avocado oil and creator of avocado-inspired kitchen condiments, has created a new brand identity. In collaboration with Gestalt Brand Lab and Red Door Interactive, the three San Diego-based organizations spent more than two years zoning in on the new brand direction. With new packaging and a fresh brand ethos, […]
Category: West
Gelson’s Encino To Celebrate 60-Year Anniversary March 13-14
In 1960, after years of requests from customers who would make the long drive to the Burbank Gelson’s store that opened in 1951, brothers Eugene and Bernie Gelson opened their second store in the Los Angeles neighborhood of Encino. The new store changed the way the community shopped. In addition to the very best produce, […]
Impossible Foods Expands Product Lineup, Lowers Prices
After month-over-month production records and new economies of scale, Impossible Foods is expanding its product lineup and dropping prices. The price cut applies to distributors and averages 15 percent on Impossible Foods’ current U.S. foodservice products. The move comes amid increasing demand for the flagship Impossible Burger, now served at thousands of restaurants including Burger […]
The Good Bean Launches New Line Of Chocolate Covered Chickpeas
The Good Bean, a maker of chickpea snacks, has launched a new line of whole-bean snacks, Chocolate Covered Chickpeas. The new line adds to The Good Bean’s portfolio of whole-bean snacks with its three varieties: Dark Chocolate, Milk Chocolate and Mocha Chocolate. This expansion into confection is a first for The Good Bean, based in Berkeley, […]
Tillamook Debuts New Farmstyle Cream Cheese Spreads
The Tillamook County Creamery Association (TCCA) has introduces its new Farmstyle Cream Cheese Spreads, including the world’s first-ever Aged Cheddar Cream Cheese Spread made with Tillamook’s sharp white cheddar. Not only are the spreads made with real ingredients and the bold cheese flavor that the farmer-owned co-op is known for, they also are made without gums, fillers or preservatives. […]
Trader Joe’s Remembers Life Of Founder Joe Coulombe
Trader Joe’s is celebrating the life of its founder Joe Coulombe, 89, who died Friday, Feb. 28, in Pasadena, California. Mr. Coulombe was an extraordinarily smart and accomplished entrepreneur who built a company that introduced something welcomingly different in the grocery retail space, the company says. He opened the first Trader Joe’s store in 1967 […]
Pete’s Introduces First-To-Market Butter Lettuce Wrap Kits
Pete’s, the California-based produce company specializing in hydroponically grown living lettuce and cress varieties, will debut a new line of fresh convenience products, Pete’s Butter Stuffers, in retail locations in and around the West Coast this spring. Available in three varieties—Asian Style Chicken, Southwest Style Chicken and California Style Chicken— Pete’s Butter Stuffers offers time-pressed […]
