United Fresh’s sixth annual BrandStorm event will take place online from March 9-11. The signature marketing conference will gather produce marketers for strategic and tactical education, idea-sharing and innovative dialogue with peers and colleagues across the globe. BrandStorm, a project of United Fresh’s Produce Marketing and Merchandising Council, has been developed to engage all levels […]
Category: National
PMA Caps Off 2020 Virtual Town Hall With Insights From Industry Leaders
Produce Marketing Association will cap off this year’s Virtual Town Hall Series with a candid conversation featuring Bruce Taylor of Taylor Farms and John Anderson of The Oppenheimer Group. PMA CEO Cathy Burns will host this fireside chat, providing a forum for all three leaders to share their insights and perspectives on 2020 and how […]
FMI Calls On Congress To Pass Limited Liability Protections
As the COVID-19 pandemic rages on, Congress is considering a new stimulus bill. One of the sticking points in the negotiations, however, is limited liability protections for businesses. On behalf of the food industry, FMI’s Leslie G. Sarasin, president and CEO, offered the following statement on the need for limited liability protections: “As Congress works […]
United Fresh Releases Q3 2020 Freshfacts On Retail Report
United Fresh Produce Association’s third quarter 2020 issue of FreshFacts on Retail report is now available. The report explores consumer preferences for packaged and bulk produce. While growth in packaged produce continues to outpace bulk, this is due to retained produce buyers increasing consumption of packaged produce versus consumers shifting from bulk to packaged items. […]
IRI And 1010data Partner To Develop New Data Democratizing Solutions
IRI and 1010data, a provider of analytical intelligence to the financial, retail and consumer goods markets, will partner to focus on democratizing data-driven analytics across organizations in the CPG ecosystem. As part of the partnership, IRI and 1010data will be investing in a joint program office that will develop innovative new products and solutions that […]
NGA Invests In Campaign To Attract Displaced Workers To New Career
The NGA Foundation is investing in a multichannel campaign to attract workers from other industries displaced due to the pandemic to new careers in the grocery industry. At a time when foodservice and other channels of retail have pared down their workforces because of pandemic-related restrictions on their operations, grocers – deemed an essential business […]
Consumer Demand Leads Zespri To Plan Year-Round Supply Of Kiwifruit
Since the launch of Zespri’s SunGold Kiwifruit into the American market six years ago, demand has made it one of the fastest growing fruits in the fruit bowl. A combination of creative sampling, a new vertically designed package and an effective consumer campaign has contributed to a sales increase of more than 31 percent in […]
Consumer Brands Comments On Biden Picks To Lead COVID Response
The Consumer Brands Association released the following statement from Geoff Freeman, president and CEO, on the news that President-elect Joe Biden will name Jeff Zients and Vivek Murthy to lead COVID-19 response: “President-elect Biden’s choices of Jeff Zients and Vivek Murthy further show his acute focus on eradicating the pandemic in this country. Both individuals […]
