Posted in, Marketing News, National

Company Debuts Index That Measures Consumer Intent To Purchase New CPGs

Instant.ly, an on-demand consumer insights platform, today debuted the Instant.ly Shelf Score, an index measuring consumer intent to purchase recently introduced consumer packaged goods (CPG) products. Instant.ly Shelf Score evaluates the newest CPG market offerings and ranks 10 of the most innovative from that group by overall consumer interest. Instant.ly is provided by uSamp, a […]

Posted in, National, Perishables

Is Your Store The Best Restaurant In Town?

Fresh prepared foods (FPF) are a high-growth category for most grocery retailers as consumers seek more fresh, healthy foods in ready-to-eat formats. As retailers continue to invest in their fresh prepared foods programs, some of the recent innovations and learnings from fast-casual restaurants and international retailers could provide some insights and opportunities for food retailers […]

Posted in, Grocery Industry, Midwest

KeHE Holiday Show Breaks Records

KeHE Distributors’ annual Holiday Show at McCormick Place in Chicago, held June 8-9, brought together more than 3,000 retailers and suppliers focused on natural, specialty and fresh products appropriate for the upcoming holiday season. KeHE said new, emerging and familiar “gotta have” items were on display throughout the show floor. “Our retailer and supplier partners […]

Posted in, Marketing News, National

More Than 30 Brands Support Believe In Heroes Campaign

More than 30 national leading consumer brands and 100 grocery retail banners have pledged to support this generation of veterans by participating in the 2014 Wounded Warrior Project Believe in Heroes campaign. Believe in Heroes benefits Wounded Warrior Project (WWP), a non-profit organization whose mission is to honor and empower wounded warriors. Since its inception […]

Posted in, Marketing News, Southeast

Mobile Apps: Providing Solutions Key To Greater Shopper Engagement

The growth of mobile apps in the food retail industry has been well documented, but recent research suggests that the key to generating consumer engagement with a store’s mobile app is to customize the functions to meet a store’s particular shoppers’ specific needs and interests. According to Nancy Childs, a professor of food marketing at […]

Posted in, Grocery Industry, Perishables

Inventure Foods Introduces Vitamin-Enhanced Rader Brand Frozen Fruit

Inventure Foods has introduced Rader Farms Fruit PLUS Vitamins, the first-ever fortified whole frozen fruit product. Using proprietary technology and topical nutrients sourced from whole fruits and vegetables, Fruit PLUS Vitamins builds on naturally-occurring vitamins found within whole strawberries, blueberries and blackberries and boosts the nutrition level with five additional vitamins, including B1, B6, D, E […]