U.S. consumers want a more personalized retail experience but are divided on retailers’ tactics and the types of personal information they feel comfortable disclosing, according to a new survey from Accenture. Nearly 60 percent of consumers want real-time promotions and offers, yet only 20 percent want retailers to know their current location and only 14 […]
Category: Grocery Industry
Posted in, Beverage News, Center Store, Marketing News, National, Southeast, Suppliers
Coca-Cola Celebrating 100th Anniversary Of Iconic Bottle This Year
A design so distinctive that it could be recognized by touch alone and so unique that it could be identified when shattered on the ground. This was the vision for the Coca-Cola bottle, which turns 100 this year. To mark the milestone, The Coca-Cola Co. is celebrating with a yearlong campaign that includes new advertising, […]
Posted in, Equipment & Technology, Grocery Industry, Independent Store News, Midwest
Central Grocers Adopts ReposiTrak Food Safety Platform
Central Grocers has chosen ReposiTrak, provider of compliance management and track-and-trace solutions for food safety exclusively endorsed by the Food Marketing Institute and Retailer Owned Food Distributors and Associates (ROFDA), to manage its food safety-related risk. “The Food Safety Modernization Act (FSMA) regulations will require us to both manage and store thousands of vendor documents,” […]
Posted in, Grocery Industry, National, Store News
Survey: Fresh Produce And Prices Matter Most To Supermarket Shoppers
Despite glowing headlines about America’s economic recovery, millions of people struggle with stagnant wages and an increased cost of living. As a result, nearly 60 percent of consumers say finding a deal is important when they’re food shopping, according to the 2015 Annual National Grocers Association (NGA)-SupermarketGuru Consumer Survey. Nearly 1,000 shoppers completed surveys that […]
Posted inWoman Executive of the Year, Bonus Content, Marketing News, Shelby Honorees, Shelby Signature Content, Special Section, West, Women In The News
2015 Woman Executive Of The Year: Tanya Domier
While she always aimed high, Tanya Domier never really set her sights on being a CEO. “I never grew up or even went through the business feeling like I needed to be number 1 in the organization,” she says. Today, however, Domier leads Advantage Sales & Marketing as its CEO. And there’s plenty of reasons […]
Posted in, Marketing News, National
Believe In Heroes Campaign Raises $21M+ For Wounded Warrior Project
Jacksonville, Florida-based Acosta Sales & Marketing has reported that the 2014 “Believe in Heroes” campaign raised $5,765,292 in support of Wounded Warrior Project (WWP). This donation brings the cause marketing campaign’s total contributions to more than $21 million since Acosta founded the program five years ago. WWP is a nonprofit organization whose mission is to […]
Posted in, Marketing News, National, Produce News
Giumarra’s Spring Watermelons To Feature ‘Eat Brighter!’ Label
Giumarra Nogales will begin spring Nature’s Partner melon shipments at the end of March and will offer seedless watermelon grown in Mexico featuring Sesame Street “eat brighter!” artwork. The watermelon program is designed to get children and their families excited about eating watermelon, a fruit high in vitamins C and A. Each individual watermelon will […]
Posted in, Marketing News, Merchandising News, National, Online Grocery Technology
Aptaris, Accelitec Partner To Bring Enterprise Marketing And Promotions Management To POS
Aptaris, an enterprise marketing and promotions management provider, and Accelitec, a provider of cloud-based digital and mobile marketing solutions, are partnering to deliver services that provide marketers with greater ability to identify consumer behavior and act on opportunities to drive profitability. The arrangement will allow marketers and merchandisers to use Aptaris’ enterprise marketing and promotions […]