Chris Riedy will join Ibotta as chief revenue officer, effective Jan. 13. He will report to CEO and founder Bryan Leach and will join the company’s senior leadership team.
Riedy will oversee all revenue-generating activities of the company. He will be focused on leading Ibotta’s sales team, strengthening ties with Ibotta’s portfolio of premium brand partners and continuing to establish Ibotta as the CPG ecosystem’s critical partner for driving measurable incremental sales at scale.
“Embarking on the next phase of our journey as a public company, we are excited to bring in expertise and advice from a well-respected industry thought leader who will help us achieve our mission to ‘Make Every Purchase Rewarding,’” Leach said.
“Chris is a dynamic, proven leader with deep expertise in building and scaling high-performing sales organizations for major tech companies both in and outside the U.S. We are excited to welcome him to the Ibotta team and look forward to his contributions as we continue to drive sustainable revenue growth, expand our customer base and optimize our sales operations.”
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Riedy brings more than 25 years of experience in sales, business development, product and marketing to Ibotta. He joins the company from tvScientific, where he served as chief revenue officer.
Prior to tvScientific, Riedy held various leadership positions at X, including VP of global sales and marketing, VP of Europe, Middle East and Africa (EMEA) and managing director of U.S. of retail, financial services, travel, mobile and inside sales.
“Ibotta has established itself as a pioneer in the changing digital promotions space with a strong track record of innovation and customer satisfaction,” Riedy said. “I look forward to working with the team to drive continued revenue growth and market leadership.”
