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H-E-B Plans Third Store In San Marcos, TX

H-E-B San Marcos police department check presentation

H-E-B announced that its third store in San Marcos, Texas, will be built at Interstate 35 and McCarty Lane and include the city’s first True Texas BBQ restaurant.

“We are always looking for growth opportunities to better serve our customers. This is a project we have had in the works for years, and we look forward to serving even more customers in this growing part of Texas with the best H-E-B has to offer,” said Cathy Harm, H-E-B’s SVP of Central Texas Region.

The 114,000-square-foot store will feature an expanded product selection, along with pharmacy pick-up spaces, curbside area with parking and a fuel station. A timeline for opening the store, which is still in the planning phases, will be released later.

[RELATED: H-E-B Breaks Ground On New Site In Manor, TX]

Other amenities will include:

  • Full-service bakery and tortilleria that offers a selection of artisan breads, fresh tortillas and large varieties of desserts, pastries and cakes;
  • Deli featuring a large assortment of cheese and charcuterie;
  • Beer and wine department with sampling station and a variety of local, national and international labels;
  • Wide selection of organic foods and an expanded Healthy Living department;
  • Blooms floral area with customer arrangements and floral décor items;
  • Full-service meat market and seafood counter;
  • Meal Simple area with chef-inspired options for meal planning;
  • Sushiya offering handmade sushi and hot selections made in-store daily; and
  • Texas Front Porch, offering products for grilling, gardening and outdoor entertaining.

The True Texas BBQ will serve all-natural meats smoked in-house over Texas oak wood, as well as sides such as brisket beans, creamed corn and homestyle potato salad.

To mark the announcement, H-E-B donated $5,000 each to the Hays County Food Bank and the City of San Marcos Police Department for community events.

H-E-B San Marcos food bank check presentation



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Sommer Stockton

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Sommer joined The Shelby Report in January 2022 after graduating from Brenau University in Gainesville, GA with a B.A. and M.A. in Communications and Media Studies. Sommer is excited to learn about the grocery industry and share her findings with The Shelby Report's readers!

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